Market research on consumer products, commercial industries, demo...
Market research on consumer products, commercial industries, demographics trends and consumer lifestyles in Germany. Includes comprehensive data and analysis, tables and charts, with five-year forecasts.
Following a marginal decline the previous year, health and beauty specialists in Germany recorded moderate value growth in 2023, mainly driven by the rising demand for beauty and personal care products. With rising overall costs in Germany,…
In a year marked by economic uncertainties, consumer electronics has been negatively affected, especially in terms of volume sales. Consequently, only a few categories are expected to show positive development in both volume and value sales in 2023 –…
Sales in hair care in Germany were supported by ongoing baseline demand in 2023. As seen in other beauty and personal care categories, the post-pandemic landscape in the country has inspired consumers to pay more attention to their personal grooming…
In 2024, the retail landscape of gum in Germany reflects both traditional strengths and contemporary trends. Supermarkets, convenience stores, and kiosks remain pivotal for gum sales, leveraging the impulse nature of gum purchases. Strategic product…
Value sales of general merchandise stores in Germany rebounded in 2023, following the previous year’s decline. The latter was driven by department stores, with the channel’s sales falling by double digits due to temporary store closures. Although the…