Market research on consumer products, commercial industries, demo...
Market research on consumer products, commercial industries, demographics trends and consumer lifestyles in Germany. Includes comprehensive data and analysis, tables and charts, with five-year forecasts.
In 2023, Germany’s consumer credit market showed signs of cautious optimism. Despite the lingering effects of the pandemic and geopolitical tensions, such as the ongoing crisis in Ukraine, there was a modest rise in consumer lending. However, German…
In 2023, the German consumer appliances industry was navigating through a complex landscape, showing varying developments across different categories. Major and small appliances have each faced their own unique set of challenges and opportunities.…
Total confectionery packaging volumes saw a second year of decline in Germany in 2023, due to declines for chocolate and sugar confectionery, as more consumers looked to limit their sugar intake. Flexible plastic remained the predominant pack type in…
Concentrates is set to witness a boost to off-trade RTD volume sales in 2023, primarily driven by the increased household penetration of countertop soda-making machines such as SodaStream. More consumers are now choosing to prepare their own drinks…
In 2023, declining retail volume sales are expected across every product category in computers and peripherals. An important factor in this is that due to the increase in demand during the pandemic, demand has now dropped. In addition, the high…