Market research on consumer products, commercial industries, demo...
Market research on consumer products, commercial industries, demographics trends and consumer lifestyles in Greece. Includes comprehensive data and analysis, tables and charts, with five-year forecasts.
Inflationary pressures continue to take their toll on discretionary spending in 2024 and this has had an impact upon the performance of consumer electronics in Greece. Furthermore, the government’s green scheme for replacing air conditioners and…
The market for savoury snacks in Greece is expected to register modest growth in retail volume terms in 2024, a slight improvement on the previous year. As in other categories, one most prominent trends is the decisive shift towards “better for you”…
Beer in Greece posted a slight decrease in total volume sales in 2023, despite the market size still not having fully recovered to the 2019 pre-Coronavirus (COVID-19) level. However, this was mostly due to the decrease in total volume sales of the…
Retail volume sales of cigarettes in Greece posted a decline in 2023, following the sluggish performance of the previous year. This occurred within the context of rising levels of health awareness in the country, which had a negative impact on…
People are putting more and more emphasis on animal welfare and some brands are incorporating that mindset into their product lines and marketing. For example, Pet City, the leading chain of pet shops and superstores in Greece, attaches great…