Market research on consumer products, commercial industries, demo...
Market research on consumer products, commercial industries, demographics trends and consumer lifestyles in Guatemala. Includes comprehensive data and analysis, tables and charts, with five-year forecasts.
Despite its maturity, ketchup is witnessing robust growth as lower-quality value offerings gain traction in the category. The surge in retail prices has created a favourable environment for domestic producers, supporting cheaper brands, such as B&B…
In 2023, meals and soups witnessed a moderate lift in retail volume sales as consumption of dry soups increased. Standard brands, including Maggi, Malher and Knorr, continue to characterise soup in 2023 with similar products, flavours and unit…
Stand-up pouches have become increasingly popular in the edible oil category in 2023. This stand-up pouch is becoming more prevalent in the landscape, as it is considered as a useful alternative to PET and glass bottles. Capullo from Naturaceites SA…
In 2023, inflation has begun to subside in Guatemala although retail price inflation continues to impact the basic food basket. Lower prices of some imported goods, regulatory interest rate policies and reduced agricultural production costs have…
A weak rule of law is adversely affecting economic freedom, whilst Guatemala is witnessing political instability and suppression of freedom of expression. Although resilient, output growth is slowing as remittances reduce and the US economy falters…