Understand the latest market trends and future growth opportuniti...
Understand the latest market trends and future growth opportunities for the Health and Wellness industry. Key trends are clearly and succinctly summarised alongside current research data across a range of core packaged food and beverages categories.
2022 saw a steep decline in demand for hot drinks in Switzerland and this can be seen as the natural reaction to the strong performances that were recorded in the category in 2020 and 2021, when the strict approach taken to social distancing and home…
Swiss consumers are generally already acutely aware of the immediate health dangers of excessive sugar consumption, including tooth decay and weight problems. Moreover, it is widely understood among the local population that the long-term health…
2022 saw health and wellness soft drinks outperform the overall soft drinks industry in Switzerland as consumer awareness of the health benefits of consuming health and wellness products generally continued to increase. Numerous categories of health…
The high overall consumption of processed meat and processed seafood in Switzerland presents significant opportunities for companies and brands that offer health and wellness organic versions of such products and, in particular, plant-based…
The health and wellness industry continues to grow in importance post-pandemic as consumers become more aware of the negative health impact of processed foods, seeking healthier foods and beverages from a range of claims such as natural, organic,…