Health and Wellness

Understand the latest market trends and future growth opportuniti...

Understand the latest market trends and future growth opportunities for the Health and Wellness industry. Key trends are clearly and succinctly summarised alongside current research data across a range of core packaged food and beverages categories.

 
Country Report

HW Dairy Products and Alternatives in Finland

Nov 2023

Sugar has increasingly become the focus of consumer health concerns around the world, with excessive consumption of sugar in modern diets associated with the development of a number of health problems, including obesity, type 2 diabetes and…

USD 1,100
Country Report

HW Dairy Products and Alternatives in Denmark

Nov 2023

Lactose free products continued to be of interest to consumers in Denmark, with sales of these products driven by large brands, such as Arla, Naturmælk and Thise. Lactose free is a strong trend because of food allergies and lactose intolerance, while…

USD 1,100
Country Report

HW Dairy Products and Alternatives in Chile

Nov 2023

NotCo, a Chilean start-up which uses artificial intelligence to mimic animal-derived products with plant ingredients, continued the expansion of its portfolio with the launch of NotCheese, a vegan cheese, at the end of 2022. The company also received…

USD 1,100
Country Report

HW Cooking Ingredients and Meals in the Czech Republic

Nov 2023

The COVID pandemic underlined the importance of healthier living which positively impacted demand for more natural products. This rising health awareness in the Czech Republic helped boost demand for health and wellness cooking ingredients and meals…

USD 1,100
Country Report

HW Cooking Ingredients and Meals in Greece

Nov 2023

The ready meals category is not as strong in Greece as in other Western countries due to the fact that Greek households still remain fairly traditional, with families eating primarily home cooked meals instead of buying packaged ready meals. This…

USD 1,100
Country Report

HW Cooking Ingredients and Meals in France

Nov 2023

Overall volume sales of low fat cooking ingredients and meals continued to increase in France in 2022. Buoyant demand reflected rising consumer awareness of the health risks associated with being overweight or obese, a well-established trend that…

USD 1,100
Country Report

HW Cooking Ingredients and Meals in Finland

Nov 2023

Nordic rapeseed oil is benefiting from being seen as a locally sourced superfood, boosting sales of domestic cooking oils. It is noteworthy that, as the global supply of sunflower oil suffered shortages in 2022, Finns increasingly turned to locally…

USD 1,100
Country Report

HW Cooking Ingredients and Meals in Denmark

Nov 2023

Environmental and animal welfare care, as well as health concerns, are providing a boost to sales of plant-based, meat free, and vegan cooking ingredients and meals. Organic-focused consumers also often look for foods to enable them to substitute…

USD 1,100
Country Report

HW Cooking Ingredients and Meals in Chile

Nov 2023

Strong growth was observed for cooking ingredients and meals throughout the first months of 2022, with healthier variants such as no added sugar and natural growing at a very fast pace as consumers resumed their normal activities. However, sales were…

USD 1,100
Country Report

Health and Wellness in the Czech Republic

Nov 2023

The health and wellness industry continues to grow in importance post-pandemic as consumers become more aware of the negative health impact of processed foods, seeking healthier foods and beverages from a range of claims such as natural, organic,…

USD 2,450
Country Report

Health and Wellness in Greece

Nov 2023

The health and wellness industry continues to grow in importance post-pandemic as consumers become more aware of the negative health impact of processed foods, seeking healthier foods and beverages from a range of claims such as natural, organic,…

USD 2,450
Country Report

Health and Wellness in France

Nov 2023

The health and wellness industry continues to grow in importance post-pandemic as consumers become more aware of the negative health impact of processed foods, seeking healthier foods and beverages from a range of claims such as natural, organic,…

USD 2,450
Country Report

Health and Wellness in Finland

Nov 2023

The health and wellness industry continues to grow in importance post-pandemic as consumers become more aware of the negative health impact of processed foods, seeking healthier foods and beverages from a range of claims such as natural, organic,…

USD 2,450
Country Report

Health and Wellness in Denmark

Nov 2023

The health and wellness industry continues to grow in importance post-pandemic as consumers become more aware of the negative health impact of processed foods, seeking healthier foods and beverages from a range of claims such as natural, organic,…

USD 2,450
Country Report

Health and Wellness in Chile

Nov 2023

The health and wellness industry continues to grow in importance post-pandemic as consumers become more aware of the negative health impact of processed foods, seeking healthier foods and beverages from a range of claims such as natural, organic,…

USD 2,450
Country Report

HW Staple Foods in the US

Nov 2023

In 2022, sales of plant-based alternatives to meat and seafood grew at a slower pace, leading to speculation that this is no longer a top trend. Due to rapid inflation and supply chain disruptions since the pandemic, consumers looked for…

USD 1,100
Country Report

HW Staple Foods in the United Kingdom

Nov 2023

Alongside rising consumer awareness in the UK on the importance of healthy nutrition, the HFSS regulation (High in Fat, Salt, and Sugar) has become a catalyst for even greater innovation in the health space. In October 2022, restrictions on product…

USD 1,100
Country Report

HW Staple Foods in Japan

Nov 2023

Consumers’ health consciousness and interest in nutrition were growing even before the pandemic. However, after COVID-19 hit Japan, the health and wellness trend accelerated, as consumers strived to maintain their general health to lessen the risk of…

USD 1,100
Country Report

HW Staple Foods in Germany

Nov 2023

With local consumers becoming increasingly health-conscious and looking for healthier breakfast options, the demand for low or no added sugar breakfast cereals in Germany has increased in recent years. These alternative options contain reduced levels…

USD 1,100
Country Report

HW Staple Foods in China

Nov 2023

Amidst heightened awareness amongst Chinese consumers of the adverse effects of excessive sugar consumption, the rise of low sugar and no sugar claims is evident across various product types, particularly staple foods. Within baked goods, traditional…

USD 1,100
Country Report

HW Staple Foods in Belgium

Nov 2023

With the health trend gathering momentum on an annual basis in Belgium, the importance of product Nutri-Scores has been strengthening. In general, local consumers are seeking out staple products that are good for their health and which feature…

USD 1,100
Country Report

HW Staple Foods in Australia

Nov 2023

The COVID-19 pandemic placed health and wellness concerns front and centre in consumers’ minds, and this was a trend that was maintained in 2022. More and more consumers are making health a key priority in their daily lives, and actively looking for…

USD 1,100
Country Report

HW Staple Foods in Argentina

Nov 2023

In recent years, the adverse and unpredictable economic situation in Argentina in general and high inflation in particular have put pressure on demand for health and wellness staple foods, due largely to the higher prices that are inevitably charged…

USD 1,100
Country Report

HW Soft Drinks in the US

Nov 2023

Due to the negative health effects of COVID-19, during the pandemic shoppers began buying beverages to boost their health, preferring products which claimed benefits such as immune system support. Demand grew for functionality, and thanks to the…

USD 1,100
Country Report

HW Soft Drinks in the United Kingdom

Nov 2023

Local consumers are increasingly prioritising perceived healthier soft drinks, not only due to greater concerns over their health or to a more expanded knowledge of their own needs, but also because of the more expensive retail prices of soft drinks…

USD 1,100
Country Report

HW Soft Drinks in Japan

Nov 2023

More consumers are turning towards drinks that offer fortification or functionality, as these are increasingly seen as options that can help to improve their diet. Consumers want to improve any health issues that they are concerned about, and are…

USD 1,100
Country Report

HW Soft Drinks in Germany

Nov 2023

In 2022, health claims within soft drinks that were a good source of antioxidants, minerals or vitamins grew significantly in Germany. This growth was driven by increasing consumer awareness and interest in nutrition and wellness, as Germans sought…

USD 1,100
Country Report

HW Soft Drinks in China

Nov 2023

Chinese consumers are becoming increasingly health-conscious and concerned about the negative health effects of excessive sugar consumption. This has led to the rise of better for you soft drinks, including low and no sugar drinks. This is also being…

USD 1,100
Country Report

HW Soft Drinks in Belgium

Nov 2023

As obesity and general health are growing concerns among Belgium’s population, low and no sugar soft drinks are becoming more popular and are taking sales share from regular soft drinks. The leader of the category, Coca-Cola, is a significant example…

USD 1,100
Country Report

HW Soft Drinks in Australia

Nov 2023

As a result of the COVID-19 pandemic, more and more consumers are prioritising their health and looking for ways to improve their overall health and wellbeing. With cardiovascular diseases on the increase in Australia, health concerns related to the…

USD 1,100
Country Report

HW Soft Drinks in Argentina

Nov 2023

During 2022, the perceptions of Argentinean consumers with regards to health and wellness soft drinks were still being shaped by their experiences during the COVID-19 pandemic, which meant that many consumers remained heavily focused on products with…

USD 1,100
Country Report

HW Snacks in the US

Nov 2023

With higher prices negatively impacting the affordability of nutritious foods for US consumers, players in snacks and government authorities have set long-term intervention strategies to expand access to healthier snacks. President Biden hosted the…

USD 1,100
Country Report

HW Snacks in the United Kingdom

Nov 2023

Retail value sales of low sugar snacks continued to grow in 2022. Since the pandemic, local consumers have been paying greater attention to the impact that food has on their health, especially as media reports highlighted that those who are…

USD 1,100
Country Report

HW Snacks in Japan

Nov 2023

The volume growth of snacks in Japan has been hampered by the fact that the population is facing a declining trend. Moreover, companies have been having difficulty controlling product costs and maintaining their profits, as raw materials, energy, and…

USD 1,100
Country Report

HW Snacks in Germany

Nov 2023

Demand for snack bars and fruit snacks in Germany experienced steady growth towards the end of the review period. With increasing interest in health and wellness, many local consumers are looking for convenient and on-the-go options that provide the…

USD 1,100
Country Report

HW Snacks in China

Nov 2023

Leading up to 2022, the Chinese market exhibited a scarcity of options within dairy free ice cream, with minimal sales activity. However, the landscape underwent a notable transformation in 2022, emerging as a pivotal year, characterised by…

USD 1,100
Country Report

HW Snacks in Belgium

Nov 2023

The health trend gathered momentum in Belgium during 2022 as consumers became increasingly concerned about rising obesity rates. This in turn generated greater interest in healthier snacks. Indeed, when seeking to snack and indulge themselves,…

USD 1,100
Country Report

HW Snacks in Australia

Nov 2023

Consumer concern for health and wellness continued to rise in 2022, driven primarily by the recent COVID-19 pandemic. Consumers have increasingly been looking for ways to adopt healthier living habits, and placing more and more focus on the foods…

USD 1,100
Country Report

HW Snacks in Argentina

Nov 2023

Argentina’s Frontal Food Labelling Law was enacted in 2022, establishing that all packaged food and non-alcoholic drinks must bear an indelible warning stamp on the front of the packaging listing details of specific nutrients that exceed…

USD 1,100
Country Report

HW Hot Drinks in the US

Nov 2023

The nature of modern life has led to a US consumer whose default setting is increasingly one of a high level of stress. This has naturally been a boon to hot drinks with calming claims, particularly those in the herbal tea space, although other…

USD 1,100
Country Report

HW Hot Drinks in the United Kingdom

Nov 2023

Caffeinated products continued to record dynamic growth within hot drinks in 2022, as many local consumers looked to these beverages for an effective energy boost and to remain focused as a result of stress, anxiety and insomnia, all of which have…

USD 1,100
Country Report

HW Hot Drinks in Japan

Nov 2023

With the prolonged impact of the pandemic, health continues to be top-of-mind for many Japanese consumers. More people are turning towards beverages that offer fortification or functionality, as these are increasingly seen as options that can help to…

USD 1,100
Country Report

HW Hot Drinks in Germany

Nov 2023

The growing demand for functional beverages was one of the most important trends for hot drinks in Germany in 2022. Coffee has benefited from this generally as an energising beverage, with elevated retail demand fuelled by some German consumers…

USD 1,100
Country Report

HW Hot Drinks in China

Nov 2023

In 2022, there was a noticeable increase in consumer interest in fortified/functional hot drinks, due to the significant health and wellness benefits they offer. These hot drinks provide a convenient way for individuals to incorporate beneficial…

USD 1,100
Country Report

HW Hot Drinks in Belgium

Nov 2023

Natural claims and consumer demand for authenticity drove sales of health and wellness hot drinks in Belgium during 2022. Indeed, despite the fact that inflation badly impacted the category, and both on-the-go consumption and on-trade sales were only…

USD 1,100
Country Report

HW Hot Drinks in Australia

Nov 2023

The COVID-19 pandemic renewed consumers’ interest in health and wellness, and brought health issues to the fore. In 2022, many consumers were still concerned with infection and their ability to recover from the virus, and sought to improve their…

USD 1,100
Country Report

HW Hot Drinks in Argentina

Nov 2023

While total retail volume of hot drinks overall declined in Argentina over the course of 2022, volume sales increased in the vast majority of health and wellness hot drinks categories and this can be regarded as a clear sign of the strong shift…

USD 1,100
Country Report

HW Dairy Products and Alternatives in the US

Nov 2023

As plant-based dairy has become increasingly mature in the US, the large dairy producers in the industry have now introduced plant-based varieties to the market in all categories within dairy products and alternatives. For instance, the Babybel…

USD 1,100
Country Report

HW Dairy Products and Alternatives in the United Kingdom

Nov 2023

With local consumers becoming increasingly aware of the benefits of balanced nutrition and exercise on their health, demand for high protein food products has significantly grown in the UK. This has been particularly evident in dairy products that…

USD 1,100
Country Report

HW Dairy Products and Alternatives in Japan

Nov 2023

Facing a continuous decline in the birth rate, and consequently the population, growth in health and wellness dairy products and alternatives has been hampered. However, as consumers’ health consciousness and interest in nutrition was growing even…

USD 1,100
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