Understand the latest market trends and future growth opportuniti...
Understand the latest market trends and future growth opportunities for the Health and Wellness industry. Key trends are clearly and succinctly summarised alongside current research data across a range of core packaged food and beverages categories.
The pandemic resulted in heightened health and wellness awareness among local consumers, which has led to them reducing their intake of certain ingredients detrimental to their health, such as sugar, fat and salt. This trend continued to drive demand…
The Indian Government is confronting the grave danger that malnourishment poses to the population. In 2018, it launched POSHAN (Prime Minister’s Overarching Scheme for Holistic Nutrition) Abhiyaan to address the issue. The target demographics for the…
Public education campaigns and information obtained from social media are making people in Indonesia – particularly middle- and higher-income consumers – more aware of the many health risks associated with being overweight or obese. Despite this,…
Despite Ireland remaining loyal to its tea-drinking heritage, exemplified by positive performances for Barry’s Tea and Lyons in recent years, local consumers are following health and wellness trends and shifting towards fruit/herbal tea, as the…
The COVID-19 pandemic had a significant impact on consumer purchasing behaviour when it came to hot drinks. Indeed, trends such as the increased focus on preventive health, which developed in 2020, remained quite relevant in 2022, with this being…