Market research on the home care industry. Our reports feature a ...
Market research on the home care industry. Our reports feature a wealth of standardised and cross-comparable statistics including total market sizes, market share and share data, distribution and industry trends.
.Air care in Morocco witnessed a positive growth in current value terms in 2023, continuing the trend of the previous year. Spray/aerosol air fresheners continued to be the most widely used product type, as well as posting the strongest overall…
Despite the increasing demand for toilet care in Kenya on account of the ongoing urbanisation trend, rim blocks and liquids have yet to gain popularity among local consumers. This underpins the still low demand and low visibility of these types of…
Chandaria Industries has introduced a new product to surface care in Kenya. The company's Velvex oven cleaner is intended to meet the growing consumer demand for specific solutions to home cleaning needs. With only a limited number of brands offering…
Shoe polish continued to dominate the market size of polishes in Kenya and register the fastest retail volume and value growth at the end of the review period. However, retail volume and current value growth rates for shoe polish were slower in 2023,…
Laundry care in Kenya has seen significant development. For example, LG Electronics tapped into the growing demand for laundry services in Mombasa by opening its first commercial laundry shop. This move is a response to the rising demand for…