Hong Kong, China

The health and wellness industry continues to gain greater significance overall, particularly in the wake of the pandemic, as consumers have become more cognisant of the negative impact of processed food and a range of drinks on their health and…

Even before COVID-19 consumers in Hong Kong were starting to pay more attention to the impact of their diet on their health. However, the pandemic amplified this trend with consumers seeing a more immediate impact of being overweight or unhealthy,…

The World Health Organisation (WHO) declared the COVID-19 health crisis to be over in early 2023. Despite this, the pandemic left a lasting impact on the purchasing behaviour of consumers in Hong Kong, many of whom remained focused on products that…

The COVID-19 pandemic resulted in heightened health and wellness awareness among local consumers in Hong Kong. Although the pandemic was declared over by the World Health Organisation (WHO) in early 2023 many consumers remained focused on reducing…

The health and wellness trend came to the fore following the outbreak of COVID-19 and although the World Health Organisation declared the health crisis to be over in early 2023 there remained a heightened demand for snacks with health and wellness…

Although the World Health Organisation declared the COVID-19 pandemic to be over in early 2023, consumers in Hong Kong have retained a heightened sense of awareness around the impact of their diet on their health. During the pandemic, consumers were…

Local consumers have been paying greater attention to their diet since the pandemic and have been exploring different dietary plans. In Hong Kong, flexitarian and plant-based diets have attracted the most attention. A flexitarian diet promotes…