Understand the latest market trends and future growth opportuniti...
Understand the latest market trends and future growth opportunities for the Health and Wellness industry. Key trends are clearly and succinctly summarised alongside current research data across a range of core packaged food and beverages categories.
In 2023, Sweden experienced high inflation rates, impacting buying habits as disposable incomes declined. This led consumers to trade down in areas including hot drinks, leading organic options to see a decline in retail value growth. Despite this…