Understand the latest market trends and future growth opportuniti...
Understand the latest market trends and future growth opportunities for the Health and Wellness industry. Key trends are clearly and succinctly summarised alongside current research data across a range of core packaged food and beverages categories.
The COVID-19 pandemic resulted in heightened health and wellness awareness among local consumers in Hong Kong. Although the pandemic was declared over by the World Health Organisation (WHO) in early 2023 many consumers remained focused on reducing…
Because they typically command a premium as compared to standard alternatives, health and wellness hot drinks in Chile continued to face difficult trading conditions in 2023 amidst stubbornly high inflation linked to the global recovery from the…
The launch of the GCC’s first sugar reduction programme in February 2023 in partnership with the UAE Food and Beverage Manufacturing Group, is seeking to promote healthy eating in a market known for its high sugar consumption, and is having a…
The health and wellness trend is prominent within hot drinks, with many consumers wanting to prevent medical issues by drinking “better”. Many health and wellness attributes have seen an increase in consumption as a result. The “healthy pleasure”…
Following the outbreak of COVID-19 in Mexico, consumers have been embracing health and wellness claims, having a revived interest in goods that offer additional wellness benefits. Furthermore, many consumers are looking to reduce ingredients that may…
Health claims have become a significant selling point for hot drinks in Germany, with brands emphasising various benefits such as immune support, enhancing relaxation, digestive health and brain health and memory. The growing demand for functional…
India faces a critical malnutrition challenge amongst children under five years old. While there has been overall improvement in key indicators, the situation remains severe. Seriously malnourished children face weakened immune systems, potentially…
Health continues to be top-of-mind for many Japanese consumers. However, the health needs of consumers are becoming more diverse and specific, ranging from weight management to the improvement of gut health, sleep, supplementary nutrients, etc.…
Demand for instant tea is dampened as Taiwanese consumers shift towards a healthier mindset in light of the COVID-19 crisis. It is a trend for consumers to have their drinks without sugar in order to stay healthy - sugar has become a major focus of…
The dietary habits of local consumers are changing due to rising health concerns but also increasing concerns around issues such the environment and animal welfare. This in turn is encouraging a growing number of consumers reduce or cutout…