Market research on consumer products, commercial industries, demo...
Market research on consumer products, commercial industries, demographics trends and consumer lifestyles in India. Includes comprehensive data and analysis, tables and charts, with five-year forecasts.
Amidst the challenges of COVID-19, rural regions played a pivotal role in boosting the demand for fmcg products, including other hot drinks. Factors such as reverse migration contributed to the surge in demand. However, as of 2023, consumer demand in…
India, a vast and diverse country, has seen leading players adapting to its rich tapestry by offering diverse products and tailored marketing strategies to meet the preferences of its consumers. Notably, Tata Consumer Products and Hindustan Unilever…
The report observes the changing dynamics of loyalty in mobility, focusing specifically on the automotive, shared mobility and car rental industries. It identifies and examines the key themes shaping modern loyalty and how brands should adjust their…
The report observes the changing dynamics of loyalty in mobility, focusing specifically on the automotive, shared mobility and car rental industries. It identifies and examines the key themes shaping modern loyalty and how brands should adjust their…
Bags and luggage experienced significant current value growth in India in 2023, marking a remarkable rebound from the setbacks faced during the COVID-19 pandemic. The category was heavily impacted by lockdown restrictions and decreased travel…