India

This report provides valuable insights into product innovation in India, analysing data from Euromonitor’s Innovation platform. The report covers the beauty, health and home categories, showing the level of new brand and subbrand launch activity.

Retail volume and current value sales of in-car entertainment continued to decline in 2023 due to multiple factors. Firstly, new car models are increasingly coming pre-equipped with the latest technology and components such as built-in navigation…

Retail volume sales of digital cameras and digital camcorders continue to decline in 2023, due to rising smartphone penetration and weak macroeconomic factors. Imaging devices are being purchased by consumers interested in documenting events, such as…

2022 was exceptional for ice cream, with year-on-year value growth of 38% compared to 2021. This was because of extreme hot weather combined with pent-up demand. According to IMD (Indian Metrological Department), India had one of the hottest summers…

After witnessing a significant fall in current value sales in 2020, in the first year of the pandemic, hypermarkets returned to dynamic growth in India in 2021 and 2022, and this trend continued in 2023, finally rising above the 2019 level of sales…