India

This report examines industry attractiveness index in the largest economies. Attractiveness index is a calculated variable that considers several industry-specific factors to determine the most attractive sectors within the economy. The report can…

The Indore in India report provides comprehensive city level information benchmarked against other cities in the country and region. The report includes historic data and forecasts on city population, consumer expenditure, digital penetration, wealth…

Population expansion, higher birth rates, a large youth cohort, and urbanisation continue to shape India’s demographic landscape. Stronger economic performance and growing incomes influence Indian consumption patterns with more people having a…

From 2021-2040, population growth in India will be driven by positive natural change, despite the falling birth rate. While ageing will accelerate and impact consumer trends, the country will continue to have a relatively young median age. While…

Bangalore and Mumbai are India’s most economically vibrant cities, supported by strong demographics, services sectors and higher consumer expenditure. Meanwhile, Ghaziabad holds the highest potential for future economic growth. However, challenges…

In 2023, India ranked 16th among Asia Pacific countries in terms of average gross income. Disposable income per capita grew in 2023 driven by the country’s relatively strong economic expansion and increased labour productivity. However, income…

Retail volume and current value sales of in-car entertainment continued to decline in 2023 due to multiple factors. Firstly, new car models are increasingly coming pre-equipped with the latest technology and components such as built-in navigation…

Retail volume sales of digital cameras and digital camcorders continue to decline in 2023, due to rising smartphone penetration and weak macroeconomic factors. Imaging devices are being purchased by consumers interested in documenting events, such as…

2022 was exceptional for ice cream, with year-on-year value growth of 38% compared to 2021. This was because of extreme hot weather combined with pent-up demand. According to IMD (Indian Metrological Department), India had one of the hottest summers…

After witnessing a significant fall in current value sales in 2020, in the first year of the pandemic, hypermarkets returned to dynamic growth in India in 2021 and 2022, and this trend continued in 2023, finally rising above the 2019 level of sales…

The Hyderabad in India report provides comprehensive city level information benchmarked against other cities in the country and region. The report includes historic data and forecasts on city population, consumer expenditure, digital penetration,…

Traditionally, an Indian breakfast generally consisted of cooked food such as idli, dosa, paratha, and upma. However, in the past few years, with increasingly hectic lifestyles, urban consumers have been pressed for time, and consumers have looked…

Over the last few years, The Coca-Cola Co has been trying to diversify by introducing a host of health and wellness beverages and reducing its dependence on sugary carbonated drinks. For instance, it is working on reducing the sugar content of its…

In India, obesity has been on the rise for the last few years. According to the National Family Health Survey (NFHS-5), about 6.4% of women and 4.0% of men aged between 15-49 are obese, considering a standard BMI (Body Mass Index) of more than 30.…

The Indian Government is confronting the grave danger that malnourishment poses to the population. In 2018, it launched POSHAN (Prime Minister’s Overarching Scheme for Holistic Nutrition) Abhiyaan to address the issue. The target demographics for the…

Nestlé was the dominant player in baby food in 2022, with the company synonymous with trust and assurance of quality. Baby food, including milk formula, is considered essential for the holistic development of babies and young children, both…

In recent years there was a rise of adulteration practices, in terms of replacing mustard oil with poor-quality oils in multi-source edible oils, with the intent to reduce costs. It was relatively easy to mix lower-quality oils, as they would not…

In 2023, the majority of Indian households were couples with children, with a shift towards smaller family sizes and a below average birth rate. Over 2023-2028, the number of households is projected to grow by 6.1%, with couples without children…

Flexible aluminium/plastic remains the most widely used pack type in hot drinks in India, mainly because of Its role in the packaging of tea, which dominates volume sales in hot drinks. Flexible aluminium/plastic has superior barrier properties that…

India boasts a significant demographic, with a youthful population comprising 327 million millennials and 377 million Generation Z individuals. This demographic, combined with widespread and affordable internet access and rapid urbanisation, has…

In 2023, domestic travel in India witnessed remarkable growth of 56%, reflecting a significant increase in the number of people spending time away from their homes. This surge in travel activities, in turn, contributed to a higher retail volume…

Homewares in India maintained current value growth in 2023, although this was lower than seen in the previous two years, as sales had already recovered from the 2020 decline. Nevertheless, kitchenware continued to witness a surge in demand,…

In 2023, the home video category in India continues to grow in retail volume and current value terms, mainly due to the rising adoption of internet-enabled smart TVs. Factors such as increased affordability, rising internet penetration, the rollout…

Home products specialists maintained double-digit current value growth in India for a third consecutive year in 2023, along with slow growth in outlet numbers. Although growth was seen across all channels, pet shops and superstores saw the strongest…

After a year of strong recovery in 2022, the growth of home laundry appliances marginally slowed in 2023, but demand remained robust due to factors such as increasing penetration, a greater need for convenience-driven appliances, access to financing…

In 2023, sales of home insecticides continued to rise in retail current value terms, due to factors such as changing consumer preferences and weather conditions. Consumers have increasingly been trading up from cheaper variants, such as insecticide…

Home improvement in India has been experiencing a surge in growth, and solid but slower current value growth continued in 2023, buoyed by several key factors. Reductions in raw materials costs contributed to increased affordability, making home…

Home furnishings in India maintained solid, although slower, current value growth in 2023. One factor driving growth was the popularity of Light Emitting Diode (LED) lamps, with sales driven by increasing consumer awareness of the energy efficiency…

Flexible plastic is the dominant pack type in India’s home care market. The presence of numerous small players in the marketplace is a significant contributory factor to this trend. As these small players are trying to compete with the larger,…

In 2023, retail current value growth across most home care categories was lower in India than in the previous year, on account of softening inflation, but remained robust, as consumption in rural markets picked up, and the resumption of out-of-home…

In 2023, home audio and cinema in India continues to face decline in retail volume terms, due to macroeconomic factors and waning consumer interest in such products. Rising inflationary concerns are dampening demand for home audio and cinema as these…

Home and garden in India demonstrated resilience and growth in current value terms in 2023, buoyed by various factors which drove increased consumer spending on such products. With rising disposable incomes and a surge in real estate investments,…

The most remarkable surge in growth in 2023 is expected to be seen by herbal/traditional dietary supplements, which as the largest category, is also expected to drive growth in overall herbal/traditional products. Nevertheless, herbal claims have…

The health and wellness industry continues to grow in importance post-pandemic as consumers become more aware of the negative health impact of processed foods, seeking healthier foods and beverages from a range of claims such as natural, organic,…

Health and beauty specialists maintained double-digit current value growth in India in 2023, with increases seen across all channels. The strongest value growth was seen by beauty specialists, with sales finally returning to the pre-pandemic (2019)…

After seeing tremendous growth in the past two years, TWS witnessed a slowdown in 2023 in retail volume and current value terms. TWS earbuds have surged in popularity in recent years as consumer prefer the absence of wires (allowing for greater…

In recent years, a fascinating trend took the beauty industry by storm – the “skinification” of hair. This is the trend of using skin care ingredients in hair care products, or applying the concepts of skin care in hair care, and recently there has…

The demand for gum, namely chewing gum and bubble gum, remains relatively muted in 2023. A large proportion of gum purchases are impulse in nature and low-ticket price purchases. Most purchases of gum tend to be made from small local grocers, and are…

This report provides a global overview of commodity market trends from 2017 through to 2022, including price forecasts up to 2024 for the key commodities in the Agriculture, Energy and Metals sectors. Insights analyse long-term global trends that can…

As the end of 2021 approaches, almost two years into the COVID-19 pandemic, the emergence and rapid spread of the Omicron coronavirus variant has increased uncertainty and weakened the momentum of the global recovery. This series of quarterly reports…

The coronavirus (COVID-19) pandemic has triggered the most severe global recession since World War II. In Q4 2020, the end of the pandemic started as countries began administering effective vaccines among the population; however, vaccine distribution…