Alcoholic Drinks

Beer saw volume sales increase in Thailand in 2023. On-trade is considered an important distribution channel for beer in the Thai market. Many brand-sponsored events such as concerts and festivals are held to generate awareness and sales, though this…

Post-pandemic, Taiwanese consumers have faced weakened purchasing power, and expenditure on beer reduced in 2023, leading to a decline across all metrics, albeit at a slower rate than seen during the previous year of the review period in current…

Despite expectations that the endemic phase of the pandemic would herald a second year of dynamic revival for the on-trade, and a flourishing year for total volume sales of beer in 2023, beer in South Korea experienced stagnation, with declines seen…

On-trade beer consumption continued to increase strongly in 2022, as following the relaxation of restrictions in 2021, restrictions on dine-in were fully removed in Singapore in 2022. From 29 March 2022, the 22.30hrs cut-off for the sale and…

Beer is Pakistan continued to be influenced by country-specific factors in 2023. One key factor in the country is that of measures taken to curb the smuggling of alcoholic products, thus giving support to official sales.

Beer plays a central role in the sale of alcoholic drinks in Malaysia accounting for the majority of sales in total volume terms. Having seen a sharp decline in sales following the outbreak of COVID-19, beer witnessed a strong recovery amid a full…

Beer in Kazakhstan registered a significant fall in volume sales in 2023, as steep price rises dampened demand. Kazakhstan has strong trade links with Russia and its war in Ukraine is negatively impacting the economy and leading to high inflation.…

Total volume sales of beer in Japan decreased slightly from 2022 to 2023. Although on-trade sales saw a double-digit increase, maintaining the post-pandemic recovery trend started in 2022, the impact of the decline in off-trade sales, as consumers…

Indonesia’s beer category witnessed a much slower pace of volume growth in 2023, following two consecutive years of strong double-digit growth. This positive trend aligns with the increasing consumer acceptance of alcohol and greater market tolerance…

Beer volumes surpassed pre-COVID-19 levels in 2022. This was partly attributable to India's historically low per capita consumption and the lower starting point created by the pandemic. Indeed, 2020 witnessed a significant decline in beer consumption…