Alcoholic Drinks

Beer emerged as the most preferred alcoholic beverage among Uruguayans in 2023, accounting for more than half of total alcohol consumption. In recent years, there was a clear polarisation in consumption, favouring economic beer on the one hand and…

Beer in Uzbekistan experienced growth in production despite a decrease in consumption in 2023, which was attributed to rising religious influence and a societal shift away from alcoholic drinks. This growth in production is explained by the market…

Consumption of cider/perry is low in the Dominican Republic and in 2023, it was even lower, with volume sales falling significantly. There was increased price sensitivity, as the economy spluttered, particularly in the first half of the year., and…

Cider/perry grew well in Latvia during 2023 with the hot summer creating additional demand for this alcoholic beverage which is normally served very cold. Cider continued to gain back the losses incurred during the COVID-19 pandemic with the on-trade…

Volume sales of cider/perry plummeted in Lithuania during 2023 due to strong preference for alternatives. Consumers are put off from buying cider due to its high sugar content, a feature that even self-indulgent consumers tend to avoid. With…

In a difficult year for alcoholic drinks in Peru, cider/perry was one of the few bright spots with the category seeing double-digit growth in total volume terms for the second year running. The main reason for this was due to the fact that the…

In 2023, cider emerged as the fastest-growing category of alcoholic drinks in Slovenia. Its increasing popularity can be attributed to the well-known health benefits of its ingredients and the high number of apples produced locally. Consumers are…

Cider/perry gained momentum during the COVID-19 pandemic when local consumers stayed home due to fears around contagion. However, Taiwan reopened its national border in 2023, and with a resumption of travel and more opportunities to socialise outside…

Cider/perry saw slumping volume sales in Turkey in 2023, with both on-trade and off-trade volume in negative figures. This also shows a steep drop from the positive volume figures seen in both channels in 2022. Cider/perry is not the most popular…

Historically, cider/perry has struggled to establish itself in alcoholic beverages, primarily competing on price. This has led to its reputation as an economical, basic product available in large, accessible formats, lacking sophistication. As the…

RTDs were the star performer in the Dominican Republic in 2023. While other alcoholic drinks registered minimal volume growth, or saw sales decline, RTDs register double-digit percentage volume growth. Volume sales are now almost on par with wine.…

RTDs have a strong presence in Latvia but due to its maturity volume sales have slowed in 2023. The lack of regular product innovations in this year, in what is usually a pretty vibrant category, has also contributed to flat volume growth. RTDs…

RTDs saw heavy losses in total volume terms in 2023. In Lithuania, the category has a reputation of low quality with many consumers avoiding RTDs due to high levels of sugar, which can cause more harm than other alcoholic drinks. Concerns over rising…

Despite Peru entering recession 2023, RTDs managed to deliver strong growth in total volume terms, with these products continuing to attract new consumers. Apart from the novelty of these products, factors such as the wide variety of brands and…

Ready-to-Drink (RTD) beverages are the second fastest-growing category in Slovenia, trailing only behind cider/perry. The primary factor driving this growth is convenience. RTDs offer an easy and quick way to enjoy a drink without the need for mixing…

Much like the previous year of the review period, RTDs saw modest off-trade and current value growth in 2023 but a decline in on-trade sales.

2023 witnessed a historic increase in volume terms within RTDs in Tunisia, driven primarily by the introduction of Exo Mix and the broader global trend favouring ready-to-drink beverages. RTDs offer affordability, convenience, and versatility,…

RTDs was one of the biggest winners in alcoholic drinks in Uruguay in 2023. Amongst the different types of RTDs, spirit-based drinks put in the best performance over the review period as a whole. Growth has been in line with the trend towards…

While spirits continued to be a popular alcoholic drink in the Dominican Republic in 2023, it registered a significant drop in volume sales. With the economy spluttering and prices also rising, consumers cut down on consumption of spirits, as prices…

Total volume sales stagnated in spirits as household budgets remained under pressure in Latvia from the high costs of living. The strong performance in 2022 was fuelled by the relaxation of pandemic restrictions, which boosted sales in horeca…