Standardised coverage and timely analysis helping you to understa...
Standardised coverage and timely analysis helping you to understand in-depth detail on the income levels and spending habits of consumers around the world.
In 2023, Nigeria experienced a significant decrease in per capita disposable income amid the environment of economic slowdown, surging inflation and dropping labour productivity. Due to rapidly increasing costs of everyday items, notably food,…
In 2023, South Africa experienced a decrease in per capita disposable income in real terms, largely due to economic slowdown and power outages, which affected productivity and wages. Furthermore, income inequality remained the highest globally, with…
In 2023, Egypt’s average gross income ranked 14th among countries in Middle East and Africa, but the country saw a decrease in per capita disposable income in that year, due to slowing economic growth and surging inflation. Future income trends,…
Insight into income, wealth and expenditure of consumers and households is vital in helping businesses make strategic decisions with regards to which country (or even which region within a country) to enter, which consumer segment to target, which…
In 2023, Angola experienced an economic slowdown, with a decrease in per capita disposable income and falling labour productivity. Despite projections of a 5.5% increase in disposable income over 2023-2028, income inequality and a persistently high…
In 2023, Algeria ranked 16th among Middle East and Africa nations in terms of average gross income. Over the year, the country recorded a decline in per capita disposable income as inflation remained high. Furthermore, income inequality remained a…
Ethiopia's consumer income is forecast to grow by nearly one-fifth over 2022-2027, yet still ranking among the world's lowest. Consumer market expansion will face challenges due to soaring inflation, averaging 32% in 2023, as well as severe income…
Uganda is expected to experience significant economic growth from 2022 to 2027, with substantial increases in per capita income. Late Lifers will be the highest earners, influencing luxury spending trends. However, income inequality is projected to…
Moroccan consumer incomes are expected to rise from 2022 to 2027 due to emergence of better job opportunities and increased remittances. However, the growth is set to be slower than regional average, partly due to climate change affecting…
Continued income inequality and rising inflation threaten consumer market development in Ghana. With a significant portion of the population allocating most of their income to necessities, discretionary spending is set to remain limited over the long…
Tanzania's per capita income is projected to grow in real terms until 2027, driven by robust economic growth. Middle Youth will dominate the highest earning population band, influencing luxury spending. Income inequality is extremely high and…
Significant income inequality and elevated inflation pose challenges to Kenya’s consumer market in the medium term. Discretionary spending is predicted to remain limited, due to the extensive size of social class E. Due to the country’s strong…
Insight into income, wealth and expenditure of consumers and households is vital in helping businesses make strategic decisions with regards to which country (or even which region within a country) to enter, which consumer segment to target, which…
Cote d’Ivoire is expected to be one of the fastest growing economies globally through to 2040, leading to one of the highest increases in disposable income levels regionally. Increasing digitalisation, structural reforms and rapid urbanisation are…