Market research on the tobacco industry. Standardised and cross-c...
Market research on the tobacco industry. Standardised and cross-comparable statistics including total market sizes, market share and brand share data, distribution and industry trends and sub-category level information.
Historically, fine cut tobacco has benefited from consumer preference shifts from cigarettes, with the category being viewed as a cheaper alternative. Traditionally, when higher taxes drove up unit prices of cigarettes, consumers looking for more…
Despite the level of uncertainty and disruption to the regulatory framework governing cigarettes, the shift away from tobacco towards e-vapour products continued to intensify in 2023, although there are concerns over the prevalence of vaping among…
Demand for cigarettes in Australia continued to decline in 2023. The country has one of the lowest smoking rates in the OECD, with just 10% of people over the age of 15 years being daily smokers, in contrast to the OECD average of 16%. Incidence…