Alex Li Analyst
shanghai
English, Chinese
About Alex
Alex conducts research, advises clients, and offers localised, in-depth expertise and insights in the broader home and tech territory.
Expertise
Alex oversees the Chinese market in home and technology-related industries, including consumer electronics, consumer appliances, home care, tissue and hygiene, home and garden, and toys and games. Alex previously interned at a government public relations agency as a GR Specialist, to provide strategic tracking and analysis of China's regulatory landscape for clients, including multinationals and overseas trade associations.
Related to Consumer Appliances
Top Three Trends in Households
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Households are undergoing significant transformations globally, influenced by the shifts in demographics, economics, and technology. With ageing populations and smaller household sizes becoming more prevalent, there is growing demand for personalised products and services that cater to individual needs. Consumers are particularly interested in devices and appliances that enhance connectivity and offer convenience in their daily lives, reflecting a broader trend towards customisation and efficiency in consumer preferences.
Safety Concerns Mount as Chinese Cross-Border E-Commerce Sales Surge in South Korea
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Top Three Megatrends Shaping Asia Pacific by 2032
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Technology breakthrough especially in AI, lifestyle changes after the pandemic, and the rise of Gen Z have been driving Digital Living, Shopper Reinvented and Personalisation in Asia Pacific. Euromonitor has identified these megatrends as the top three influential ones transforming the region’s future towards 2032. Truly engaging, customised and responsible customer relationships and shopping experience should be prioritised by businesses in order to grow.