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Passport AI: Live demo
Euromonitor International
Passport AI is specially designed to supercharge the power of our market intelligence expertise. Go beyond basic keyword searches as Passport AI delves deeper, uncovering hidden connections & trends.
Skin Care Brands Race to Join the Dermocosmetics Movement
Olivia Stelmaszczyk
The pandemic brought a timely reminder of the importance of investing in skin care and health. As a result, today’s beauty consumer is smarter than ever, with a growing belief that skin care routines are just as much about health as about beauty.
Wellness at Home: A Way to Differentiate and Win in Emerging Markets
Nick Stene
Products and brands heavily into wellness and biophilic design tend to grow faster than their sectors, with this trend booming in part due to how insane so much of our life away from home has become. Wellness drives investments in our homes against the backdrop of a negative growth industry, offering brands a premium position, and it is strongest as a trend in the parts of the world like South East Asia and Latin America where brands most want to win, but have also been struggling to expand.
Seven Types of Shoppers to Target
Jana Rude
Segmenting your consumers helps you better understand and reach the right shoppers. We have defined seven types of consumers with distinct personalities. Targeting these types can help you increase conversions or better understand and connect with existing customers.
How Consumer Segmentation Can Help Brands Navigate the Changing Consumer Landscape
Lisa Holmes
Consumer segmentation is a powerful tool that helps you better understand and appeal to your audience. Read about four common methods and seven types of consumers to target.
Personalising the Drinking Experience in the Technological Age
Anna Ward
The impact of technological advances and the rise of digital channels is now unmistakably evident across alcoholic drinks. One promising consequence is an increasingly personalised consumer experience, facilitated by tailored communication and customised drinks. And that can take many guises.
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Passport Innovation: Live Product Demo
Euromonitor International
A bright idea is a great start, but successful innovation relies on more than just inspiration. Join us for an interactive product demo, where you will discover how Euromonitor’s Passport Innovation database helps you to navigate new product journeys for strategic innovation.
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Customer Loyalty in the MEA Region
Euromonitor International
Loyalty programmes are a powerful tool that can help you build strong customer relationships. Sign up for this webinar to gain insights on the MEA landscape and how you can transform your loyalty strategy in the region. You’ll get actionable takeaways to enhance customer retention and drive growth.
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2024 Consumer Trends to Watch
Euromonitor International
Join this webinar to uncover the biggest consumer trends in 2024. Learn about lifestyle and digital shifts that’ll impact your business strategy. Register now.
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