vilnius
Lithuanian, English
Gabija is a Senior Analyst at Euromonitor International. She is based in Vilnius office, where she works on home and tech industries and as part of the home care central project team.
Gabija works on a range of industries in the Baltic region, providing clients with knowledge of market behaviour and trends. Previously, Gabija accrued invaluable experience working as an in-country analyst for Euromonitor, before specialising in home and technology research, insight and market data.
Saladplate is the official content and engagement hub for the Hospitality, Food and Beverage portfolio, part of Informa Markets.
Historically, energy drinks have long been regarded as a premium offering in India, with Red Bull reigning supreme. Since its debut in 2009, Red Bull has maintained its stronghold over the category. Metal beverage cans used to be the preferred packaging choice, especially for premium brands, as they continue to extend their reach through this form of packaging.
How will the Paris 2024 Olympics impact the beverages industry in France? This article examines three main areas in which the Games may affect drinks companies - boosting consumer engagement, shifting perceptions of sustainable packaging, and supporting non-alcoholic beer and lesser known brands.