Ian Bell Global Lead
london
English
About Ian
As Global Lead for home and technology, Ian leads on content creation and client engagement. This includes the development of ongoing, long-term working relationships with clients in support of their commercial agendas, and reciprocal exchange of information and research understanding.
Expertise
Ian advises clients primarily on home and technology industries and their social, economic and cultural context. Ian has worked right across research and is always keen to extend experience into new areas. To date, he has worked closely with commercial and consulting colleagues to deliver high quality results to our clients.
Related to Industries
What's Shaping Loyalty Programmes in North America Today
Nadejda Popova
The increase in the cost of living, growth in e-commerce purchases, and interest in experiences are key drivers that loyalty programmes should consider when profiling the North American consumer. Currently, North Americans have a higher participation in loyalty programmes within industries they interact frequently as a higher engagement allows them to maximise the value of their spending.
The Digital Makeover of Men's Advanced Skin Care in the US
Julia Yang
Self-care narratives driven by a digital pulse in social media education encourage more men to invest in and expand their skin care routines. As younger generations lead the push to normalise advanced skin care practices for men, companies will need to continue brand building online to reach an increasingly digital male consumer.
Money 20/20 Europe: Key Takeaways on Fintech Trends
Ivan Khoruzhyy
Euromonitor attended Money 20/20 Europe in Amsterdam, the Netherlands on 4-6th June, 2024. This large-scale conference featured many insightful discussions and bold claims. This article features a summary of the key takeaways from the conference.