Future of Consumption: A Strategic Roadmap
An Hodgson
Businesses today face the challenge of achieving and accelerating growth amid historically weak economic expansion and a rapidly changing environment. To unlock growth opportunities and proactively position themselves ahead of the competition, brands must understand what, where, and why changes are happening in the consumer space.
Beauty and Personal Care in Eastern Europe: A Steady Rise with Turbulence Beneath the Surface
Povilas Sugintas
Buoyed by rising disposable incomes and discretionary spending approaching the levels similar to those enjoyed by their Western counterparts, Eastern European consumers drove steady growth in the beauty and personal care industry over the last few years. The pandemic, geopolitical shocks such as the war in Ukraine and the consequent inflation surge – none of them managed to derail continuous expansion of sales. Even the exorbitant price increases did not stop consumers moving towards more sophisticated products rather than trading down or reducing usage occasions.
ペットケア、国内市場は鈍化、アジア市場は力強い成長
Euromonitor International
ユーロモニターが発表した国内外ペットケア市場の最新調査結果によると、2023年に世界８位であった日本のペットケア市場は、前年比7.2％増の8,107億円に成長、2018年から年平均成長率4.5％で拡大を続けているものの、向こう5年間の年平均成長率は0.9％と、成長は鈍化する見込みです。
Top Trends Shaping the Beauty and Personal Care Industry in 2024
Kayla Villena
The beauty and personal care industry outperformed expectations for 2023, driven by both mass and premium segments, steady growth in key beauty-centric categories, premiumisation in personal care categories, and growing consumer confidence. Euromonitor International takes a deeper look at four key trends that are adding value for consumers and impacting beauty consumption.
第一回Passportユーザー会、開催！
Taro Yamato
2024年6月14日、梅雨前の30℃を超える日に、「第一回Passportユーザー会」を開催しました。ゲストスピーカーにお迎えしたヤマハ株式会社の濱崎様から、ヤマハ社内でのデータ活用手法とユーロモニターの市場調査データベース「Passport」のベストプラクティス事例をご紹介頂いたのち、参加者の皆さまで交流を深めていただきました。
Women’s Sportswear: The Big Winner of Paris 2024 Olympics?
Suzi Gardner
For the first time ever, the Paris 2024 Olympic Games will feature an equal number of female and male athletes, which is expected to increase fan interest and opportunities for women and girls to participate in sports. In recent years, women’s professional sports fandom and women’s participation in athletics have been on the rise, leading to opportunities for sportswear brands to appeal to women’s sports fans and female athletes alike through sponsorships, product launches and event activations.
Rise of Disposable Period Pants in China: Menstrual Care’s Lifestyle-Adapting Diversification
Quinn Mai
Underpinned by rising wellness demand, menstrual care has witnessed a consumer shift towards holistic self-care in recent years, with products and services offering security and comfort across targeted use occasions gaining favour.
Disinflation and Divergence in the Global Economy Explained
Lan Ha
As we hit the mid-point of 2024, there are two key themes to watch in the global economy, namely disinflation and divergence.
Flavour Trends and Innovation: Classic Flavours with Strongest Staying Power
Jared Conway
Amidst an ever-growing array of flavour experiments driven by R&D, aimed at capturing the attention of increasingly distracted and busy consumers, certain classic flavours consistently stand out. In the world of packaged food, where new flavours are continuously being introduced, three enduring favourites—chocolate, vanilla, and strawberry—still lead the way.