What's Shaping Loyalty Programmes in North America Today
Nadejda Popova
The increase in the cost of living, growth in e-commerce purchases, and interest in experiences are key drivers that loyalty programmes should consider when profiling the North American consumer. Currently, North Americans have a higher participation in loyalty programmes within industries they interact frequently as a higher engagement allows them to maximise the value of their spending.
The Digital Makeover of Men's Advanced Skin Care in the US
Julia Yang
Self-care narratives driven by a digital pulse in social media education encourage more men to invest in and expand their skin care routines. As younger generations lead the push to normalise advanced skin care practices for men, companies will need to continue brand building online to reach an increasingly digital male consumer.
More than 25% of all new brands launched are in the beauty and personal care industry: Euromonitor International
Euromonitor International
More than 25% of all brands launched are in the beauty and personal care (BPC) industry, according to Euromonitor International’s Innovation tool which tracks new product development across the 50 most disruptive FMCG categories.
Money 20/20 Europe: Key Takeaways on Fintech Trends
Ivan Khoruzhyy
Euromonitor attended Money 20/20 Europe in Amsterdam, the Netherlands on 4-6th June, 2024. This large-scale conference featured many insightful discussions and bold claims. This article features a summary of the key takeaways from the conference.
小売のポテンシャルを最大化させるエンベデッドファイナンス
David Zhang
小売業におけるカスタマージャーニーをスムーズにするエンベデッドファイナンスは、顧客のカート放棄を減らすだけでなく、チャネル全体のデジタルトランスフォーメーションを推進する上で重要な役割を果たす。
Euromonitor International wins 13 titles at FocusEconomics 2024 Awards
Euromonitor International
Euromonitor International’s Economies and Consumers Team has been named the top forecaster in 13 categories at the prestigious FocusEconomics 2024 Analyst Forecast Awards.
Unlocking Sustainability Opportunities in Tissue and Hygiene
Jorge Zuniga
Despite grappling with substantial sustainability hurdles, like resource intensity and waste generation, the tissue and hygiene industry is not only surviving but thriving. Seizing opportunities amidst challenges, the market for sustainable products saw an 8% value sales CAGR between 2020 and 2023, outperforming their non-sustainable counterparts.
3 Keys to Strategic Market Assessment
Euromonitor International
A strategic market assessment helps you execute an effective growth strategy. Read about three types of research to review for a market analysis, so you can start finding the right opportunities for your business.
Top Innovation Trends in Hot Drinks
Euromonitor International
In 2024, consumers are stressed. Hot drinks companies are responding in different ways. Watch our video to understand the three key innovation trends that are shaping the hot drinks market.