The global economy has witnessed a sustained period of resilient growth as it enters the second half of 2024, driven by falling inflation and better-than-expected employment and private consumption. Short-term growth prospects, however, will be undermined by a still-high interest rate environment, while a potential cooling down of the labour market and growing political uncertainty would affect global business and consumer confidence.
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In the face of ongoing macroeconomic uncertainties, the latest eyewear data published by Euromonitor International confirms a mixed outlook for the global eyewear market. In the near-term signs of progress are evident. In this article, we have identified five key opportunities as companies rise to the challenge of bouncing back stronger in 2025 and beyond.
49% of Asia Pacific consumers responded saying they will pay an additional 10% to 50% for beauty products with scientific formulations, according to data analytics firm Euromonitor International. Consumer demand for science-backed beauty and personal care has gained ground following the pandemic. Dermocosmetics, which brands conceptually centre around the use of unique ingredients, is rapidly gaining space globally.
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At the trade fair duo InterTabac and InterSupply from 19th to 21th September, 2024, trade visitors meet top decision-makers from retail, manufacturing and the service sector.
ユーロモニターのアジア太平洋地域の美容・パーソナルケア市場最新トレンドによると、アジア地域は全世界の美容・パーソナルケア市場の3分の1を占め、若い人口層の多いインドや東南アジアが今後の有望市場となっています。また、インドと東南アジアにおける今後5年間のプレミアム美容・パーソナルケア市場は、可処分所得の上昇、デジタル環境の発展、成分配合重視を理由に、世界平均の倍以上の7.6%と8.2%の年平均成長率で急成長する見込みです。
事業を成功に導くには、継続的に成長させるため、どのような戦略を取るべきかを見極める能力にかかっています。本記事では、その見極めを助ける8つの分析手法を紹介します。