Julija Poliscuk Consultant
vilnius
Russian, English, Lithuanian
About Julija
Julia is a passionate market research consultant dedicated to broad, up-to-date fmcg industry analysis and insight. She is experienced in project management, content creation and thoughtful engagement with key industry players. She has a personal interest in private label and new product development.
Expertise
Julija is part of Euromonitor’s soft drinks central project team. She is responsible for the smooth running of drinks and tobacco research, with ongoing interaction with both clients and other stakeholders in Eastern Europe. She covers regional and global publications, for both Euromonitor’s Passport briefings and for industry-based external publications. She has strong experience in Russian fmcg industries, with an additional focus on Central Asian countries - Kazakhstan and Uzbekistan, Azerbaijan and Hungary. Previously Julija was involved in direct research covering Russia, across a diverse range of industries, including packaged food, toys and games, beauty and personal care, luxury, consumer health and packaging. Julija has extensive experience in client engagement, via ad-hoc presentations, expert interviews and opinion exchange sessions, through webinars and live conferences. She has published content in industry trade press on packaged food and drinks, in addition to her published analysis at Euromonitor, perhaps most notably with her insight on private label.
Related to Drinks
Big Splash or Barely a Ripple? Assessing the Impact of Paris 2024 on the Beverages Industry in France
Robert Eveson
How will the Paris 2024 Olympics impact the beverages industry in France? This article examines three main areas in which the Games may affect drinks companies - boosting consumer engagement, shifting perceptions of sustainable packaging, and supporting non-alcoholic beer and lesser known brands.
Fizz with a Buzz: The Rise of Cannabis Drinks in the US
Erwin Henriquez
“Minnesotans live in the future” was the most popular quote in the cannabis industry in 2023 after the state legalised products containing less than 10mg of hemp-derived THC per package to be sold in retail stores across the state. According to industry players and retailers in the state, hemp-derived THC products saw incredible growth and overnight success, with liquor stores reporting that up to 10% of their sales were coming from these types of products in the first couple of months.
Growing Thirst for Hydration Products in Asia Pacific
Nathanael Lim
With global warming and the growing demands of modern life, consumers in Asia Pacific recognise adequate daily hydration as a top health priority. In response, hydration products have grown beyond the traditional categories of packaged water and sports drinks, and have expanded to include sports nutrition and powder concentrates.