Market research on consumer products, commercial industries, demo...
Market research on consumer products, commercial industries, demographics trends and consumer lifestyles in Ireland. Includes comprehensive data and analysis, tables and charts, with five-year forecasts.
Health and wellness concerns are increasing across Ireland, shaping buying habits within staple foods. Consumers are looking to improve nutritional content, avoid artificial ingredients, and reduce high sugar and fat levels. As consumers have changed…
Aligned with the rising demand for healthier options, consumers in Ireland are looking for practical, convenient ways to boost their nutritional intake. Fortified soft drink options have become increasingly appealing, with products offering…
To tackle rising obesity and overweight rates in the country, the Department of Health in Ireland launched a Roadmap for Food Product Reformulation and established a Food Reformulation Task Force to implement this Roadmap in 2021. With these efforts,…
As animal welfare and ethical concerns rise in Ireland, vegetarian hot drinks recorded the strongest retail value sales in 2023, with vegetarian coffee accounting for the bulk of sales at EUR39.5 million. While coffee is inherently vegan and…
Health and wellness claims have increasingly impacted buying habits across Ireland, with many consumers concerned about health conditions, including diabetes and obesity, and actively seeking wellness properties through the food and drink they…
Consumers in Ireland were continuing to align with health and wellness trends in 2023, increasingly choosing foods with low fat, low sugar, low salt and high nutritional value. Health has been a key driver of growth for vegetarian products, with a…
The health and wellness industry continues to gain greater significance overall, particularly in the wake of the pandemic, as consumers have become more cognisant of the negative impact of processed food and a range of drinks on their health and…
In 2024, sweet biscuits, snack bars and fruit snacks in Ireland is seeing retail volume sales return to modest growth as price increases slow down. This is following a negative year for retail volume sales in 2023. The high cost of wheat, which is a…
Sugar confectionery in Ireland is among the categories heavily affected by rising production costs in 2024, having already recorded losses in retail volume terms in 2023 as product prices limited impulse purchases. Global sugar shortages are expected…
Overall snacks in Ireland in 2024 is in a state of recovery following the inflationary pressures of 2023. 2023 saw falling growth in retail volume sales, thanks to price increases driven by the heightened cost of key raw materials such as wheat,…
Savoury snacks in Ireland is seeing sustained demand though a fairly flat performance in 2024. The category suffered from steep price increases in 2023, resulting from rising costs of raw materials oil, wheat and potatoes. In retail volume terms,…
Ice cream in Ireland in 2024 is recovering, having been one of the snacks categories most severely impacted by inflationary pressures. The heightened cost of milk, sugar and cocoa, key ingredients in ice cream production, led to high single0digit…
Gum in Ireland is recording marginally positive retail volume sales growth in Ireland in 2024, following on from a pattern set in 2023 when inflation impacted consumer spending. Pressures remain in 2024 even though inflation has slowed somewhat.…
In 2024, chocolate confectionery in Ireland remains impacted by the global cocoa and sugar shortages, which continue to drive strong price increases. High single-digit price hikes follow on from the previous year’s double-digit rises. The…
Wine sales continued to decline in 2023, following an ongoing trend. One key factor for this is the high prices attributed to wine, notably so for sparkling wine and champagne, with these subcategories typically being expensive, and also affecting…
Spirits achieved marginal volume growth in Ireland in 2023. While off-trade sales saw a sub-decimal volume decline, this was balanced by small positive growth in on-trade sales. This is supported by mixology trends, alongside the fact that cocktails…
Despite the rise of RTDs as a competitive category in alcoholic drinks, volume sales in RTDs in Ireland slumped in 2023. This is attributed to the normalisation effect following the atypical spikes and crashes seen in sales through the pandemic era…
Cider/perry slumped into a marginally negative volume performance in Ireland in 2023, following robust volume sales seen in 2022. However, cider remains fairly resilient through on-trade channels. Therefore, this fall is attributed to the…
Beer slumped into negative volume figures in Ireland in 2023, following the strong growth seen in 2022. This is attributed to the normalisation period following the atypical spikes and crashes in sales cause by the pandemic lockdowns followed by the…
Volume sales in alcoholic drinks in Ireland declined in 2023, in both on-trade and off-trade terms, while value sales are being better supported by hikes in unit prices. This is attributed a pattern of normalisation after the atypical spikes and…