Ireland

General anxiety related to economic uncertainty, the high cost of living and the war in Ukraine is improving the popularity of sleep aids in 2023. Many consumers are also back to hectic everyday lifestyles, with commuting, longer working hours and a…

2023 has marked a significant recovery of inbound arrivals to Ireland. Inbound arrivals are projected to reach 89% of pre-pandemic levels in terms of number of trips by the end of 2023. Visitors from mainland Europe and North America are driving the…

The pandemic strengthened an already growing health and wellness trend within cooking ingredients and meals in Ireland. The HFSS (High Fat, Salt and Sugar) regulations, which were unveiled in December 2021 by the Advertising Standards Authority for…

In 2023, packaged staple foods in Ireland saw a significant shift in consumer behaviour and industry dynamics. Traditional favourites such as potatoes, bread, meat, eggs and fish remain the most commonly consumed staple foods. However, increased…

Dermatologicals is seeing solid current value growth in 2023, driven in part by higher retail prices. The category is benefiting from a return to normal daily lifestyles following the COVID-19 pandemic. Consumers’ skin is being more exposed to…

Analgesics sales are returning to more normal patterns in 2023, following the fluctuations caused by the COVID-19 pandemic and the sharp price rises seen in 2022. On balance, current value growth rates are still elevated compared to pre-pandemic…

The lingering economic effects of the Coronavirus (COVID-19) crisis have been exacerbated by high inflation towards the end of the review period. This has exerted strong upward pressure on product prices and the cost of living, which tempered demand,…

One of the most important trends in baby food in Ireland in 2023 was the increased focus on health and wellness, which manifested most clearly in the increasing interest in clean label products and those with functional ingredients. With consumer…

Vitamin sales patterns are returning back to normality in 2023, following the surge in demand at the height of the pandemic period, although high inflation remain an issue. The COVID-19 pandemic encouraged consumers to take better care of their…

In 2023, despite rising inflation and growing price consciousness, baby and child-specific products in Ireland recorded positive retail volume growth. Many consumers continue to spend and invest in products for children during economic uncertainty,…

Leisure and travel, increasing in value sales terms by 14% and 12% respectively, were the most impressive performers in terms of consumer foodservice locations in 2023, as consumer spending rose and travel patterns returned to greater levels of…

Retail volume sales of concentrates were under pressure in Ireland in 2023. Strong growth in demand during the COVID-19 pandemic, with consumers shifting to retail in line with the heavy restrictions on foodservice, fostered stabilisation towards the…

The Irish population’s experience of the significant trend towards health and wellness has increased health consciousness and had a profound impact on consumer preferences within edible oils. Consumers have displayed a growing understanding of and…

2023 saw demand for fromage frais and quark begin to decline for the first time in four years, which can be seen as a balancing of demand after several years of robust performances in the category. Fromage frais and quark consistently outperformed…

Russia’s war in Ukraine coupled with the EU’s ambitious Zero Carbon policy continues to put pressure on fuel prices and this has led to a significant increase in the average ticket price for the end consumer. European regulators have introduced new…

In 2023, retail volume sales of cigars, cigarillos and smoking tobacco in Ireland continued their downward trend. While cigars and cigarillos are not subject to as many tax increases as cigarettes, in comparison to some other European countries they…

In 2023, premium beauty and personal care ranges recorded a stronger performance than mass goods despite the challenging economic environment and ongoing high inflation. This was mainly due to the very strong performance of premium ranges within…

Sales in health and beauty specialists slumped into a negative performance in Ireland in 2023, following a positive pattern in 2022. We note that the 2022 growth was primarily driven by the growing health and wellbeing and preventative health trends,…

Irish dairy products are perceived as offering exceptional quality across the world, with a high rate of exports among local products which strengthen the Irish dairy brand perception – Ireland has been classified as the EU’s leading exporter of…

Retail coffee in Ireland continued to see growth in volume terms during 2023, albeit at a slower rate than in previous years of the review period. The main reason for growth is the increasing penetration of coffee in Irish households. Ireland is said…