Market research on consumer products, commercial industries, demo...
Market research on consumer products, commercial industries, demographics trends and consumer lifestyles in Israel. Includes comprehensive data and analysis, tables and charts, with five-year forecasts.
Laundry care witnessed a second consecutive year of strong price rises in 2023, which notably dampened the purchase rate of these products by local consumers. On 1 November 2022, multinational player Unilever raised the prices of its products,…
Demand for polishes was already declining prior to the pandemic in Israel, driven by changing lifestyles and a priority in terms of purchasing products considered more essential. In 2023, local consumers continued to lead busy lifestyles, especially…
Like many home care categories in Israel, surface care witnessed another year of price increases by leading players such as Kimberly-Clark Israel Ltd, due to supply issues and the rising cost of materials and production, in addition to import taxes.…
The average unit price of toilet care in Israel continued to increase in 2023. Players blamed the price increases on the rising cost of raw materials, gas and electricity. In the context of the broader increase in the cost of living, this has led to…
Apparel and footwear specialists in Israel are those notably affected by macroeconomic factors in 2023, with a notable rise in import costs and concurrent increases in essential family expenditures such as housing, food, and gas. Additionally,…
Appliances and electronics specialists in Israel continued on a pattern of normalisation in 2023, aligning with the global trends of correction after the surge in sales seen during the pandemic lockdowns, as consumers focused on creating the optimal…
Big grocery retailers continued to expand their reach by opening convenience stores in Israel in 2023, targeting urban customers in a highly competitive environment to enhance accessibility and cater to the evolving needs of city-dwellers. This move…
Direct selling in Israel in 2023 was reported to have somewhat benefitted from consumers spending more time at home due to the geopolitical situation in the country. As such, products which can be delivered to consumers’ homes are attracting…
There was a notable rise of private label brands among discounters in Israel in 2023, with brands such as second-placed Rami Levy (Rami Levy Shivuk Hashikma Ltd) prominently featuring a diverse range of products under its private label. Indeed, such…
General merchandise stores struggled in Israel in 2023, due to decreased footfall in the areas where these stores are located. This is due to the ongoing geopolitical unrest in the country, with many consumers re-embracing e-commerce platforms as…