Italy

This report provides insights into product innovation in Italy, analysing data from Euromonitor International’s Innovation Platform. The report covers the beauty, health and home categories, showing the level of new brand and sub-brand launch…

Healthy and sustainable food is a topic of primary importance for many Italians, who not only want to improve their own health but also contribute towards improving the health of the planet. The growing interest in vegan butter and spreads is…

With shelf stable fruit and vegetables accounting for more than two thirds of packaging units in processed fruit and vegetables, and metal food cans being the dominant pack type in shelf stable fruit and vegetables, metal food cans is also the…

Even prior to the pandemic, chilled pizza had been recording significant annual declines, which continued during the pandemic and on into 2022. Chilled pizza often loses out to the longer shelf life of frozen pizza. While the packaging unit volumes…

The inflationary climate has had a strong impact on yoghurt, not least in pushing retail current value over volume sales. Indeed, the anticipated drop in retail volume sales of by far the main type, flavoured yoghurt, is expected to lead to…