Japan

Total dairy packaging retail volumes declined in Japan in 2023. PET bottles remained the most significant pack type in dairy packaging in Japan in 2023, and despite the decline in overall dairy packaging volumes in 2023, PET bottles saw increasing…

Dog food in Japan incorporating functionality claims is performing well in 2024. For example, high protein remains an important health claim within dog food for local consumers. It is a characteristic of the Japanese market that there is a wide array…

The rise in the average unit price of cat food in Japan was notably higher in 2023 compared to the first quarter of 2024, resulting in stronger volume decline, while value sales have benefited. Some of the demand in economy dry cat food has been…

In 2023, skin care continued to see current value growth in Japan due to the ongoing increase in awareness of self-care. In addition, from April 2023, all travellers entering Japan on direct flights from China were no longer required to present a…

Although sales of deodorants did not return to the pre-pandemic (2019) level in Japan in 2023, the category saw strong current value growth. The main reasons were that the opportunities for going out increased, the end of mask-wearing increased…

Floor polish is not a standard product for many younger households. It may have been used by older generations, but the custom of polishing the floor with wax products has not been passed down to the younger generations. First, it is very…

Dishwashing saw strong growth in current value terms in 2023. However, in volume terms sales were almost flat between 2022 and 2023. What pushed up value sales was increases in unit prices. Japan had seen nearly three decades of virtual economic…

In 2020 bleach saw an unexpected increase in both volume and current value sales, as COVID-19 hit the country. Some consumers were very concerned about the pandemic, and became especially hygiene-conscious, therefore using bleach to clean their…

Jewellery is set to maintain growth in retail volume and current value terms in 2023, with growth for both costume and fine jewellery, although this will slow compared with previous years. Polarisation has continued in jewellery in Japan in 2023,…

Total confectionery packaging volumes in Japan saw a decline in 2023. Although turning to decline in 2023, flexible plastic continued to account for the highest packaging volumes in confectionery in 2023. This is primarily driven by its versatility,…