Japan

The commodities country overview provides comprehensive data on production, consumption and price trends on key commodities markets. The commodities overview in Japan covers production and consumption trends in agricultural commodities, energy…

In 2023, single-person households were the most common in Japan, influenced by societal shifts towards prioritising education and career, and an ageing population. 92.8% of households resided in urban areas, driven. Japan's digital landscape remains…

In 2023, Japan's average gross income ranked third among Asia Pacific nations, however, the country recorded a decrease in per capita disposable income due to inflation and economic challenges. Furthermore, the situation in terms of gender equality…

Consumer Lifestyles offers valuable insights into key consumer attitudes and current thinking, and their impact on purchasing and consumption habits; quantifying behaviours, preferences and motivations, and aligning them with broader trends.

Depopulation in Japan from 2021-2040 results from negative natural change, with positive net migration unable to reverse this trend. A quality healthcare system and living standards drive ongoing ageing, with a significant 65+ population shaping…

This report visually explores everyday habits and behaviours which reflect consumers' beliefs and values, linking behavioural trends with purchase and consumption habits.

Japan stands among leading economies globally, offering friendly business environment, stable and transparent judicial system, advanced mobility and logistics infrastructure, highly skilled labour and strong innovative capabilities. Financial…

This Megatrends report highlights long-term trends resulting from shifts in consumer values and behaviour. It provides a summary of each of Euromonitor International’s 10 focus megatrends and insights as to how each trend has manifested in Japan.

Consumer Types can be a powerful tool to help companies better understand and appeal to their target markets. By going beyond typical demographic-based segmentation, such as age or gender, and grouping consumers based on shared traits and…

Nagoya and Tokyo stand as Japan’s most thriving economic hubs. Tokyo, in particular, exhibits the highest potential for future economic expansion and the largest pool of wealthy households, while Nagoya and Hiroshima lead in terms of internet…