Market research on consumer products, commercial industries, demo...
Market research on consumer products, commercial industries, demographics trends and consumer lifestyles in Japan. Includes comprehensive data and analysis, tables and charts, with five-year forecasts.
In 2023, hot drinks is set to record opposite performances in the foodservice channel and the retail channel. On 8 May 2023, the Japanese government downgraded the legal status of COVID-19 to Class 5, the level of common infectious disease. This was…
2020 was a year of decline for overall apparel and footwear, but for hosiery it was a disaster. One-third of the category’s volume and value sales vanished in just this year. 2021 and 2022 also saw declines, although at a much slower rate. Even in…
Homewares in Japan experienced current value growth in 2023, mainly due to increased home cooking due to remote and hybrid work patterns. In addition, with economic concerns, more individuals cooked at home to save money. The demand for functional…
There was huge demand for televisions in the country little more than a decade ago. During the period 2009-2011, two drivers pushed up sales of televisions significantly. One was the shift of broadcasting from analogue to digital in July 2011. The…