Japan

Sweet biscuits, snack bars and fruit snacks in Japan is set to see both retail volume and current value growth in 2024. In the midst of rising prices for various products, sweet biscuits is expected to emerge as a standout category in 2024, showing…

Sweet spreads is set to see slight growth in retail current value terms in Japan in 2023. However, this growth is mainly due to price increases for sweet spreads, and retail volume sales are expected to see another year of decline, primarily due to…

Total sweet spreads packaging saw growth in Japan in 2023. Although it saw a minor decline in packaging volumes in 2023, glass jars remained by far the most popular pack type within sweet spreads, accounting for nearly half of total packaging…

Retail volume sales of tea are set to record a third consecutive year of decline in 2023, with sales expected to fall across most categories. This is due partly to the convenience trend, as consumers are choosing RTD tea as it is a more convenient…

In 2023, both retail and away-from-home tissue and hygiene in Japan maintained growth in current value terms. Demographics, the fading away of COVID-19, and inflation were key factors affecting the industry in 2023. Baby-related products such as…