Japan

It has long been a trend in vacuum cleaners that volume sales of cylinder vacuum cleaners are shifting to stick vacuum cleaners. This started around 2010, when Dyson began to sell stick vacuum cleaners in Japan with the phrase, “the only vacuum…

Overall demand for vegetables in Japan continues to increase in 2023, mainly driven by the more impressive performance by foodservice. Like many other categories of fresh food, foodservice sales of vegetables in Japan suffered significant declines at…

Vending machines have a significant presence in Japan, and have been part of the local culture for decades. Vending is a contactless, unmanned, compact, and convenient way of shopping. Although sales declined during the pandemic, a rebound was seen…

Video games in Japan saw slow current value growth in 2023, with growth driven by video games hardware. Thanks to PlayStation 5 finally seeing a significant boost to its sales, this category saw a double-digit current value increase in 2023. Sony…

Sales of multivitamins and single vitamins in Japan have continued to grow in current value terms in 2023, reflecting the ongoing consumer interest in healthy living. Multivitamins are seen as an easy and convenient way for consumers to address their…

This visual report highlights the results of Euromonitor International’s 2021 Voice of the Consumer: Mobility Survey, including everyday transportation habits and attitudes of global consumers.

This visual report highlights the results of Euromonitor International’s 2022 Voice of the Consumer: Mobility survey, including the everyday transportation habits and attitudes of global consumers.