Kazakhstan

Sweet biscuits, snack bars, and fruit snacks is seeing good growth in Kazakhstan in 2024, with robust value supported by high prices, and healthy volume supported by baseline demand. Snack bars, in particular, is seeing robust volume growth across…

Sugar confectionery is showing strong value sales and moderate volume sales in Kazakhstan in 2024. While value is being driven by high prices caused by inflationary pressures, supply chain challenges regarding raw materials have been resolved, which…

Snacks in Kazakhstan is seeing positive growth in 2024, in both volume and value terms. This is supported by the abilities of international companies in being able to rebuild their supply chains, including from Europe, after the disruptions created…

Savoury snacks is seeing positive value and volume growth in Kazakhstan in 2024, with potato chips being a strong driver for the category. Recently, oven baked potato chips have gained in popularity, as they are considered healthier than standard…

Ice cream is seeing healthy sales in Kazakhstan in 2024, in both on-trade and off-trade volume terms, and with value better supported by high unit prices. Indeed, ice cream benefits from consumers’ return to out-of-home lifestyles following the era…

Gum is showing positive dynamics in Kazakhstan in 2024, supported by consumers’ out-of-home lifestyles following the past era of the pandemic. Indeed, gum saw a resurgence after the lockdowns ended and consumers returned to their work lives and…

Chocolate confectionery is seeing positive volume growth in Kazakhstan in 2024, with value being supported by price hikes. Notably, there has been an increase in the cost of cocoa globally, thus affecting the chocolate confectionery industry.…

The Astana in Kazakhstan report provides comprehensive city level information benchmarked against other cities in the country and region. The report includes historic data and forecasts on city population, consumer expenditure, digital penetration,…

The Almaty in Kazakhstan report provides comprehensive city level information benchmarked against other cities in the country and region. The report includes historic data and forecasts on city population, consumer expenditure, digital penetration,…

Wine in Kazakhstan registered very healthy volume growth in 2023, as the wine culture continued to develop, with consumers becoming more discerning. There was also a wide of range of quality, competitively priced wines available, such as from Georgia…