Latin America

Read our latest reports on Latin America here, with analyses and ...

Read our latest reports on Latin America here, with analyses and market statistics that explore the evolving consumer preferences, market environment and inherent growth potential in individual countries, or briefings that assess key strategic themes...

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Country Report

Headphones in Colombia

Jul 2024

Headphones are among the few products that exhibit positive growth within consumer electronics in Colombia in 2024. Demand benefits from mobility, with Colombians commuting to school and work and having to spend lots of time in traffic jams in main…

USD 1,100
Country Report

Hair Care in Mexico

Jul 2024

Sales in hair care achieved low positive volume growth in Mexico in 2023, while value was better supported by high prices. A major trend noted in hair care is that of “skinification”, driven by consumers' increasing interest in holistic hair care and…

USD 1,195
Country Report

Fragrances in Mexico

Jul 2024

Sales were dynamic in fragrances in Mexico in 2023, in both value and volume terms. This is supported by ongoing new launches, which are increasingly common among direct sellers who are known for their flexibility, dynamism, and openness to catering…

USD 1,195
Country Report

Depilatories in Mexico

Jul 2024

Sales in depilatories in Mexico in 2023 were supported by the rebounding travel and tourism industry, following the era of the pandemic when holidays were curbed. In 2023, Mexico's travel industry continued to demonstrate robust growth, albeit at a…

USD 1,195
Country Report

Deodorants in Mexico

Jul 2024

Sales in deodorants remained supported by baseline demand in Mexico in 2023, with various activities seen around brand promotions. For example, Unilever’s popular Axe brand, which comes in second brand place to Old Spice from Procter & Gamble, has…

USD 1,195
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