Our loyalty reports provide multi-dimensional analysis of custome...
Our loyalty reports provide multi-dimensional analysis of customer loyalty across geographies, industries and categories. Explore the impact of new loyalty propositions across the three stages of loyalty - transactional, emotional and next-gen, along...
Generation Z, comprising one-fifth of the global population, is poised to wield significant consumer influence. However, their polarized behaviours toward social activism, technology, and spending present challenges for businesses. This report…
The report observes the changing dynamics of loyalty in mobility, focusing specifically on the automotive, shared mobility and car rental industries. It identifies and examines the key themes shaping modern loyalty and how brands should adjust their…