Mass Beauty and Personal Care

Market research on the beauty and personal care industry. Standar...

Market research on the beauty and personal care industry. Standardised and cross-comparable total market sizes, market share and share data, distribution and industry trends and category level information.

 
Country Report

Mass Beauty and Personal Care in France

May 2024

Mass beauty and personal care in France demonstrated positive current value growth in the low single digits in 2023. Price increases driven by inflation supported value growth in most mass categories, although volume sales struggled to remain…

USD 1,195
Country Report

Mass Beauty and Personal Care in Nigeria

May 2024

In 2023, mass beauty and personal care in Nigeria derived some traction from consumer incomes being impacted strongly in a weak economy. In general, consumers sought cheaper brands, especially for perceived essential categories like skin care. Mass…

USD 1,195
Country Report

Mass Beauty and Personal Care in the United Kingdom

May 2024

Mass brands play a crucial role in shaping beauty and personal care in the UK, accounting for 51% share of value sales in 2023. Mass beauty and personal care sales increased by 7% in 2023, driven by both high volume demand for categories such as…

USD 1,195
Country Report

Mass Beauty and Personal Care in Romania

May 2024

Continuing the trend from 2022, mass beauty and personal care saw dynamic current value growth in Romania in 2023. Mass brands remain the default choice for the vast majority of consumers across all beauty and personal care categories. Several…

USD 1,195
Country Report

Mass Beauty and Personal Care in Poland

May 2024

Although growth was lower than premium beauty and personal care, mass beauty and personal care witnessed a second year of double-digit current value growth in Poland in 2023. High current value growth was seen across all mass beauty and personal care…

USD 1,195
Country Report

Mass Beauty and Personal Care in Uzbekistan

May 2024

Economic instability and geopolitical turbulence eroded the purchasing power of Uzbekistan's population in 2023, leading to a notable shift towards mass beauty and personal care over premium alternatives. Escalating prices coupled with stagnant…

USD 1,195
Country Report

Mass Beauty and Personal Care in Kenya

May 2024

Mass beauty and personal care in Kenya in 2023 saw demand driven largely by low- and mid-income consumers. Mass products’ relative affordability held high appeal given high inflation across 2022 and 2023, with budget-conscious consumers seeking out…

USD 1,195
Country Report

Mass Beauty and Personal Care in the US

May 2024

Mass beauty and personal care maintained solid current value growth in the US in 2023. In particular, the growing focus on health and wellness amongst consumers significantly raised demand for products that prioritise safety, ingredient transparency,…

USD 1,195
Country Report

Mass Beauty and Personal Care in Australia

May 2024

Despite the persistent impact of cost-of-living pressures over 2023, beauty and personal care in Australia showed resilience. Local consumers did not necessarily reduce their purchases of beauty products but instead sought more affordable options.…

USD 1,195
Country Report

Mass Beauty and Personal Care in Uruguay

Apr 2024

2023 saw volume sales contract across numerous key categories of mass beauty and personal care, including mass deodorants, mass hair care and mass bath and shower. These three categories all suffered significant drops in demand during the year as…

USD 1,195
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