Mass Beauty and Personal Care

Although growth slowed from the previous year, mass beauty and personal care maintained solid current value growth in South Korea in 2023. Mass colour cosmetics and general purpose body care were amongst the categories that saw healthy growth. Mass…

Mass brands play a crucial role in shaping beauty and personal care in the UK, accounting for 51% share of value sales in 2023. Mass beauty and personal care sales increased by 7% in 2023, driven by both high volume demand for categories such as…

Since the peak of the COVID-19 pandemic in 2020, mass beauty and personal care has steadily recovered in current value terms. In 2022, price increases were the primary driver of current value growth as inflation soared in Bosnia and Herzegovina.…

In 2023, well-established mainstream brands in mass beauty and personal care benefited from the complex economic environment. Households in New Zealand experienced large increases to living costs due to increases in interest payments and grocery food…

Consumer purchasing behaviour of beauty and personal care has evolved in the face of rising costs of living, with middle- and low-income demographics most affected by the inflationary conditions in the Dominican Republic. Many of these consumers were…