Explore the latest trends, demand drivers and growth opportunitie...
Explore the latest trends, demand drivers and growth opportunities in the Middle East, with in-depth market and data analysis from our in-country field researchers and regional experts.
Despite remaining above pre-pandemic levels in 2024, retail volume sales of computer and peripherals in the United Arab Emirates continue to fall compared to the previous year due to economic conditions and inflation rates. These factors are…
Demand for consumer electronics in the United Arab Emirates continues to rise in 2024. Despite a further increase in retail volumes, the significant rise in the average unit price of consumer electronics continues to push up more dynamic value sales…
Demand for headphones in the United Arab Emirates continues to grow, with the category experiencing a period of exciting growth and diversification. While wired headphones are losing ground due to the convenience of wireless options, the overall…
Demand for home audio and cinema in the United Arab Emirates continues to decline, as the category faces ongoing pressure from home video, which continues to record a strong performance within local consumer electronics. The increasing demand for…
Demand for home video in the United Arab Emirates continues to rise, driven by televisions. The local market is witnessing a significant surge in demand for 98-inch models of televisions, with TCL and Hisense emerging as the top players driving this…
Imaging devices in the United Arab Emirates is undergoing significant changes driven by several notable trends. Consumer spending habits and purchasing decisions are being influenced by various factors, including advancements in technology, shifting…
Following consistent retail volume declines over the review period, driven by in-car navigation, overall demand for in-car entertainment in the United Arab Emirates is starting to stabilise. The recent floods experienced in the United Arab Emirates…
Demand for smartphones in the United Arab Emirates remains robust despite a further increase in unit prices, particularly in the case of Samsung devices. Samsung, known for its premium offerings, has seen a notable uptick in pricing, reflecting…
Demand for portable players in the United Arab Emirates continues to rise, driven by the popularity of wireless speakers. This is mainly due to consumers preferring these portable options over built-in smartphone speakers or streaming services with…
Demand for wearable electronics in the United Arab Emirates continues to grow, driven by a smartwatch boom, potentially sidelining basic fitness trackers. However, inflation is pushing consumers towards "affordable indulgence" as they seek…