Explore the latest trends, demand drivers and growth opportunitie...
Explore the latest trends, demand drivers and growth opportunities in the Middle East, with in-depth market and data analysis from our in-country field researchers and regional experts.
Meat is the most popular protein source in the United Arab Emirates. It is considered highly nutritious by providing essential amino acids, vitamins, and minerals. Many local consumers are following healthier diets, whereby they are increasing their…
The number of consumers in the United Arab Emirates who are switching to plant-based diets is on the rise. In particular, nuts are a popular plant-based source of protein and are being increasingly incorporated into consumers’ diets. They provide…
Interest in plant-based eating and alternative proteins in the Middle East and Africa had been steadily rising pre-pandemic and was further accelerated by consumers looking at healthier options. The Middle East and Africa has the lowest per capita…
The growing popularity of plant-based diets is increasing the demand for alternative sources of protein to meat. Pulses are considered an excellent protein alternative. As an increasing number of local consumers are adopting vegetarian and vegan…
The United Arab Emirates has a very diverse population, whereby potatoes are an important ingredient used in numerous dishes. Potatoes are the most consumed form of starchy roots in both retail and foodservice. Supported by a growing population in…
Although there are many initiatives to reduce sugar consumption, demand for sugar and sweeteners continues to grow in the United Arab Emirates. Sweets and desserts are culturally important in the United Arab Emirates, as they are often associated…
The COVID-19 pandemic has brought about significant changes in business models and consumer behaviour, as well as altering the ways and the geography many of us live, work, study and play. Understanding what changes will stick after the pandemic…
Now in its seventh edition, this report explores the top digital shopper trends that will redefine commerce the most in the year ahead. Some of the trends included in this edition touch on topics such as second-hand shopping, community group buying,…
Technological advances in 2024 will continue to reshape consumer behaviour. This annual report explores the top five digital shopper trends that will redefine commerce the most in the year ahead. Some of the trends included in this report’s edition…
The level of awareness among local consumers regarding the importance of adopting healthy diets and lifestyles is growing in the United Arab Emirates. Therefore, many local consumers are gaining a greater interest in incorporating fresh vegetables…