Middle East

Explore the latest trends, demand drivers and growth opportunitie...

Explore the latest trends, demand drivers and growth opportunities in the Middle East, with in-depth market and data analysis from our in-country field researchers and regional experts.

Country Report

Tobacco in the United Arab Emirates

Jun 2024

Tobacco in the United Arab Emirates is a strong and a well-established industry. Although globally, tobacco is facing challenges, it still demonstrates healthy growth in the United Arab Emirates. One reason is cultural heritage and a strong habit of…

USD 2,450
Country Report

Tobacco in Saudi Arabia

Jun 2024

Tobacco in Saudia Arabia saw marginal volume growth overall in 2023. Cigarettes remained the largest category in tobacco despite the growing trend towards heated tobacco. Health and wellness trends as well as high taxation and increasing prices…

USD 2,450
Country Report

Tobacco in Qatar

Jun 2024

Falling demand for cigarettes in 2023 meant a forgettable year for tobacco in Qatar. Government efforts to curb tobacco use and the spreading preference among young adults for e-vapour products, the sale of which remains banned, have put huge…

USD 2,450
Country Report

Tobacco in Oman

Jun 2024

Tobacco in Oman in 2023 is expected to grow gradually due to a slight population increase and moderate inflation at 1%. The Consumer Price Index for tobacco was also higher than in the past five years in July 2023. Growth is projected to accelerate…

USD 2,450
Country Report

Tobacco in Lebanon

Jun 2024

2023 saw demand for tobacco continue to rise, despite the impact of Lebanon’s ongoing socioeconomic crisis. Cigarettes are seen as an affordable luxury, with the low prices charged for local brand Cedars a crucial factor in the category’s enduring…

USD 2,450
Country Report

Tobacco in Kuwait

Jun 2024

In 2023, Kuwait witnessed a continued tradition of males smoking in public, particularly in cafés. Although volume sales of cigarettes declined, the overall value growth remained positive due to higher product prices. Kuwaiti consumers showed a…

USD 2,450
Country Report

Tobacco in Jordan

Jun 2024

In 2023, tobacco in Jordan has seen growth in current value sales, largely due to consumers shifting from cigarettes to more expensive alternatives. Although cigarette volumes experienced a slight decline as consumers moved towards reduced-risk…

USD 2,450
Country Report

Tobacco in Israel

Jun 2024

The tobacco market saw growth in Israel in 2023. The Israel-Hamas War caused a lot of stress, fear and uncertainty amongst locals, with many existing smokers smoking more frequently, and some former smokers returning to the habit. The outbreak of the…

USD 2,450
Country Report

Tobacco in Iraq

Jun 2024

Surging demand for e-vapour products was the main trend in tobacco in Iraq during 2023, as demand for cigarettes and smoking tobacco falls. Notably, new consumers, including women and young adults, tend to find vaping preferable to smoking.…

USD 2,450
Country Report

Smokeless Tobacco, E-Vapour Products and Heated Tobacco in the United Arab Emirates

Jun 2024

Heated tobacco products in the United Arab Emirates recorded the most impressive growth rates within the local tobacco industry in 2023, followed by e-vapour products. Both tobacco heating devices and heated tobacco recorded double-digit retail…

USD 1,195
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