Explore the latest trends, demand drivers and growth opportunitie...
Explore the latest trends, demand drivers and growth opportunities in the Middle East, with in-depth market and data analysis from our in-country field researchers and regional experts.
Hair care, which is one of the biggest beauty and personal care categories in terms of packaging unit volume sales in the United Arab Emirates, continued to see relatively dynamic growth in 2022. This benefited the usage of HDPE bottles, the main…
The clean beauty trend has been taking over the beauty and personal care market in Saudi Arabia, just as it has done the world over. Consumers are increasingly seeking out cosmetics products that make use of all-natural ingredients, vegan formulas…
Wine is not available in Saudi Arabia as alcoholic drinks are not permitted in the country under Islamic Law.
Rising urbanisation and the increased stability of the United Arab Emirates’ economy helped drive higher levels of purchasing power among local consumers in 2022. In addition, the possession rate for washing machines continued to rise in 2022. These…
The home care market in Saudi Arabia saw strong growth in 2020 given the home seclusion and heightened hygiene consciousness due to the pandemic. With nationwide lockdown, outdoor movement was restricted, and consumers spent most of their time at…
The economic crisis continues to impact the Lebanese retailing industry, with negative value growth in constant price terms seen across all categories in 2022. Consumers are spending much less than prior to the onset of the crisis, with demand…
Iraq’s retail industry has continued to expand and develop during the post-pandemic era, with buoyant global oil prices, rising levels of FDI and substantial improvements in retailing infrastructure amidst booming post-conflict redevelopment all…
A significant number of expats left the country after the outbreak of COVID-19 but they are now returning, with this providing a boost to retail in Oman in 2022. Consumers in Muscat are demanding greater convenience due to increasingly hectic…
Positive growth was seen in retail in 2022 as shopping in malls remained a popular pastime among Kuwaitis. However, e-commerce boomed during the year as investment in tech start-ups brought more convenience to consumers. Kuwait’s population is young,…
Qatar’s affluent population makes the country an attractive prospect for international retailers, especially given the popularity of shopping as a leisure activity and the preference for global brands. However, the country’s low population and the…
Store cards remained non-existent in Israel in 2021. No retailers have expressed a strong interest in offering these types of financial cards. Moreover, there is currently no indication that store cards will emerge in the country at any point during…
There was a general trend in the United Arab Emirates of the arrival of COVID-19 and the consequent lockdowns forcing people to stay at home benefitting the consumption of sauces, dressings, and condiments in 2020, followed by an easing of COVID-19…
Although foodservice outlets were closed or only offering limited services when COVID-19 hit the United Arab Emirates in 2020, local consumers had more time on their hands due to lockdowns or home seclusion, enabling them to prepare meals themselves.…
As the trend to consume healthy food gained ground in 2020, consumers looked for easy-to-cook/-prepare and healthy dishes, which resulted in increasing consumption of salads. As a result, the packaging unit volumes of PET bottles in salad dressings…
In 2020, demand for ready-to-cook frozen products in ready meals increased as the country entered a national lockdown period in the first half of the year. At this point, many consumers entered home seclusion to protect themselves and others from the…