Middle East

Explore the latest trends, demand drivers and growth opportunitie...

Explore the latest trends, demand drivers and growth opportunities in the Middle East, with in-depth market and data analysis from our in-country field researchers and regional experts.

Country Report

Discounters in Israel

Mar 2024

There was a notable rise of private label brands among discounters in Israel in 2023, with brands such as second-placed Rami Levy (Rami Levy Shivuk Hashikma Ltd) prominently featuring a diverse range of products under its private label. Indeed, such…

USD 1,195
Country Report

Direct Selling in Israel

Mar 2024

Direct selling in Israel in 2023 was reported to have somewhat benefitted from consumers spending more time at home due to the geopolitical situation in the country. As such, products which can be delivered to consumers’ homes are attracting…

USD 1,195
Country Report

Convenience Retailers in Israel

Mar 2024

Big grocery retailers continued to expand their reach by opening convenience stores in Israel in 2023, targeting urban customers in a highly competitive environment to enhance accessibility and cater to the evolving needs of city-dwellers. This move…

USD 1,100
Country Report

Appliances and Electronics Specialists in Israel

Mar 2024

Appliances and electronics specialists in Israel continued on a pattern of normalisation in 2023, aligning with the global trends of correction after the surge in sales seen during the pandemic lockdowns, as consumers focused on creating the optimal…

USD 1,195
Country Report

Apparel and Footwear Specialists in Israel

Mar 2024

Apparel and footwear specialists in Israel are those notably affected by macroeconomic factors in 2023, with a notable rise in import costs and concurrent increases in essential family expenditures such as housing, food, and gas. Additionally,…

USD 1,195
Country Report

Tissue and Hygiene in Oman

Mar 2024

In 2023, tissue and hygiene in Oman is increasing, fuelled by increasing disposable incomes, urbanisation rates, and a growing awareness of cleanliness. In terms of the competitive landscape, the industry rewards those embracing e-commerce, premium…

USD 2,750
Country Report

Wipes in the United Arab Emirates

Mar 2024

Wipes in the United Arab Emirates continued to enjoy significant popularity in 2023, including all purpose cleaning wipes and personal wipes, with the latter dominated by baby wipes. Their widespread use is attributed to the convenience they offer…

USD 1,195
Country Report

Tissue and Hygiene in the United Arab Emirates

Mar 2024

In 2023, tissue and hygiene in the United Arab Emirates faced inflationary challenges due to the soaring cost of essential raw materials, such as pulp and energy. Players responded by adjusting prices or reducing pack sizes, prompting consumers to…

USD 2,750
Country Report

Tissue and Hygiene in Jordan

Mar 2024

In 2023, tissue and hygiene in Jordan has experienced modest growth, primarily attributed to increased sales of tissues, menstrual care, and AFH tissues. This growth was counterbalanced by declines in categories like wipes and diapers, reflective of…

USD 2,750
Country Report

Tissue and Hygiene in Iraq

Mar 2024

The situation improved for players in tissue and hygiene in Iraq in 2023 as the revaluation of the Iraqi dinar gave relief from exchange rate anomalies, skyrocketing prices, infrastructure issues and razor-thin margins. Iraqi consumers meanwhile…

USD 2,750
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