Middle East

The growing popularity of plant-based diets is increasing the demand for alternative sources of protein to meat. Pulses are considered an excellent protein alternative. As an increasing number of local consumers are adopting vegetarian and vegan…

The number of consumers in the United Arab Emirates who are switching to plant-based diets is on the rise. In particular, nuts are a popular plant-based source of protein and are being increasingly incorporated into consumers’ diets. They provide…

Meat is the most popular protein source in the United Arab Emirates. It is considered highly nutritious by providing essential amino acids, vitamins, and minerals. Many local consumers are following healthier diets, whereby they are increasing their…

Consumption of fresh fruits continues to rise in the United Arab Emirates. The population is growing due to the increasing arrival of expatriates, facilitated by visa programmes. Many people consider moving to the United Arab Emirates due to…

Demand for fresh food continues to grow across different categories in the United Arab Emirates. The nation is comprised of a diverse population whereby fresh food represents an important component of numerous dishes. With a growing population in the…

The level of awareness regarding environmental issues associated with traditional fishing is growing in the United Arab Emirates. As a result, local consumers are seeking sustainably-sourced fish and seafood which ensures a stable and long-term…

Demand for eggs continues to grow in the United Arab Emirates, despite further price increases. In the first quarter of 2023, the government approved a temporary hike in the average unit price of eggs by a maximum of 13%. This was approved due to the…

After two years of strong growth which have seen womenswear recovering from the declines seen during the pandemic, in 2023, the category’s growth is expected to slow down. The limited growth in womenswear has been driven by the challenging economic…

Tea is a popular drink in Saudi Arabia with a long history and tradition. Tea, along with coffee and dates, is also among the drinks traditionally offered as a show of hospitality in the region. As such, demand continues to grow at a stable pace in…

In 2023, after two years of strong growth fostered by the COVID-19 pandemic, which encouraged more locals to become active and drove demand for activewear, sportswear sales saw sales impacted as money-squeezed and insecure consumers limited their…