Explore the latest trends, demand drivers and growth opportunitie...
Explore the latest trends, demand drivers and growth opportunities in the Middle East, with in-depth market and data analysis from our in-country field researchers and regional experts.
In 2024, travellers from China have fully resumed their activities due to the easing of restrictions in the country, including a return to the United Arab Emirates. This is helping to boost demand for luxury sunglasses in the United Arab Emirates, as…
Within spectacles in the United Arab Emirates, spectacle lenses remains the strongest performer. Progressive lenses are increasingly sought after for their smooth transition between vision zones, addressing diverse visual needs. Single vision lenses…
In 2024, eyewear in the United Arab Emirates is experiencing marginal volume growth but solid value growth. This indicates a further rise in average unit prices across the industry and an increase in premiumisation. The surge in spending in premium…
New launches of contact lenses in the United Arab Emirates are starting to emerge, although they are premium versions of leading brands from the likes of Johnson & Johnson’s 1-Day Acuvue and Acuvue Oasys, and Alcon’s Air Optix and Dailies (locally…
2023 saw demand for tobacco continue to rise, despite the impact of Lebanon’s ongoing socioeconomic crisis. Cigarettes are seen as an affordable luxury, with the low prices charged for local brand Cedars a crucial factor in the category’s enduring…
In 2023, tobacco in Jordan has seen growth in current value sales, largely due to consumers shifting from cigarettes to more expensive alternatives. Although cigarette volumes experienced a slight decline as consumers moved towards reduced-risk…
The tobacco market saw growth in Israel in 2023. The Israel-Hamas War caused a lot of stress, fear and uncertainty amongst locals, with many existing smokers smoking more frequently, and some former smokers returning to the habit. The outbreak of the…
With the entry of the new government in January 2023, the new Minister of Treasury decreased the taxes on single use e-cigs and refillable liquid from 270% to 145% with an additional ILS4.64/ml. However, overall tax cannot be lower than ILS8.9/ml.…
Cigars and cigarillos saw volume sales rise in Israel in 2023, while smoking tobacco also saw volumes increase. Smoking tobacco dominates category retail volume sales in Israel, with fine cut tobacco remaining a popular, more affordable alternative…
Cigarettes saw a significant increase in volume sales in Israel in 2023. The outbreak of the Israel-Hamas War in October 2023 led to an increase in smoking, with more than one survey seeing a notable increase in the frequency of smoking amongst…