Middle East

The harsh climatic conditions in Kuwait with extreme heat, rising pollution and large amounts of dust continue to play a key role in driving demand across key OTC categories, in particular analgesics and cough, cold and allergy (hay fever) remedies.…

In 2023, Qatar's dairy industry has witnessed significant developments. Local production has soared, surpassing consumption targets, with a growing surplus of milk and other dairy products. A surge in consumer awareness of healthy alternatives,…

Increasingly hectic lifestyles and growth in the number of working mothers is boosting demand for packaged dairy and baby food which is widely available via the country’s well-developed grocery retail channels. The government’s investment in…

Dairy has remained resilient despite Lebanon’s economic crisis, a reflection of its status as the backbone of Lebanon’s agriculture sector. In some regions, dairy production accounts for 60% of all economic activity and this has spurred international…

In 2023, dairy consumption remains high despite the many negative factors that are currently impacting the industry, such as inflation and Kuwaitisation, which has resulted in decreased population. Nonetheless, due to the industry’s essential nature,…

Dairy products continues to perform well in 2023 due to the pandemic coming to an end. Likewise, the return of tourists, more women in the workforce, and the expansion of chained supermarkets and hypermarkets will continue to drive growth. However,…

2023 saw dairy plagued by supply chain issues and low consumer confidence. The government responded with attempts to improve the stability of the Iraqi dinar and policies to promote local production as foreign brands tend to offer basic products made…

Although the pandemic is now a distant memory, consumers are still motivated to focus on their health and wellness. The demand for drinking yoghurt products that include a “protein” claim, in addition to advantages such as “probiotics”, and “gut…

The yoghurt and sour milk products category has shown healthy growth even within the tough economic situation and the slower growth of consumption as a result of the high rate of inflation. The category’s strong performance has mainly been due to its…

As prices of supervised milk rise, manufacturers of dairy products increase prices for all of their products. Following the September 2022 rise in supervised milk prices, the price of milk was set to rise by 16% in May 2023. However, days before the…