Explore the latest trends, demand drivers and growth opportunitie...
Explore the latest trends, demand drivers and growth opportunities in the Middle East, with in-depth market and data analysis from our in-country field researchers and regional experts.
Market saturation in the United Arab Emirates, featuring prominent brands across diverse retail channels, poses a hurdle in persuading consumers to choose direct selling. To navigate this competitive landscape, direct selling players must distinguish…
Viva discounters have become popular in the United Arab Emirates due to their affordability, quality products, exclusive offerings, and convenient locations, catering for a wide range of consumers looking for budget-friendly shopping options. Viva's…
Variety stores in the United Arab Emirates continued to experience significant growth in 2023, outperforming department stores, the other main channel in general merchandise stores. This was not only due to the affordable prices offered by these…
Beauty specialists in the United Arab Emirates, exemplified by the likes of Sephora, continued to place a strong emphasis on fostering a sense of community and rewards in 2023. Loyalty initiatives, such as the Sephora Beauty Pass, help unite a…
Rising disposable incomes in the United Arab Emirates are empowering consumers to opt for higher-quality, longer-lasting home products. Concerns surrounding inflation and economic uncertainty are encouraging consumers to choose more durable goods…
Given the high dependence on imports, along with the impact of the pandemic and disruption to supply chains, most grocery retailers in the United Arab Emirates, especially hypermarkets, are looking to support local produce, including fruits and…
The e-commerce landscape in the United Arab Emirates presents a competitive environment, yet it remains receptive to novel entrants equipped with innovative concepts or specialised propositions. Notably, the shift in consumer behaviour towards an…
In 2023, retail sales in the United Arab Emirates continued to grow at a reasonably positive level, although growth rates were marginally slower compared to the previous year. This slowdown was indicative of stability in retail’s performance after a…
While large supermarkets and hypermarkets continued to dominate grocery retailers in value terms in 2023, small local grocers in the United Arab Emirates experienced a resurgence towards the end of the review period. Operators of small local grocers…
Numerous supermarket chains in the United Arab Emirates continued their expansion efforts in 2023, with notable contributions from LuLu Supermarket, Grandiose Supermarket, and Spar. LuLu Supermarket aims to strategically expand into smaller store…
Unattended payment solutions are helping to reshape vending in the United Arab Emirates by providing customers with a convenient and secure way to pay for goods or services. Companies such as ADCB Islamic Banking and Verifone offer unattended payment…
The report observes the changing dynamics of loyalty in mobility, focusing specifically on the automotive, shared mobility and car rental industries. It identifies and examines the key themes shaping modern loyalty and how brands should adjust their…
Demand remained under huge pressure across tissue and hygiene in 2023 as negative population growth fuelled by high emigration and low consumer spending due to the ongoing socioeconomic crisis underpinned a generally negative volume sales…
Tissue and hygiene in Qatar registered positive growth in 2023 as population growth and the affluence of the local population underpinned rising demand and the ongoing shift towards more sophisticated value-added products. While the low birth rate…
The rising trend of more frequent dining out experiences, following the easing of pandemic restrictions, continued to propel demand for foodservice in 2023, subsequently driving sales of away-from-home tissue in the United Arab Emirates. With a surge…
The shift towards online purchases is notably boosting the sales of menstrual care in the United Arab Emirates, as consumers increasingly opt for the convenience of doorstep deliveries for their menstrual needs. While greater penetration of…
In 2023, one noteworthy trend observed within nappies/diapers/pants in the United Arab Emirates was the substantial growth of private label and smaller players under “others”, albeit from a low base. This surge directly contributed to major brands…
2023 witnessed an uptick in volume and value sales of retail adult incontinence in the United Arab Emirates, with sales of both light and moderate/heavy formats performing well. This growth was primarily fuelled by increasing awareness of…
In 2023, the prevailing trend was sustained high inflation, ensuring that value growth of retail tissue in the United Arab Emirates remained higher than volume growth, although demand also continued to rise, particularly for paper towels, toilet…
The situation improved for players in tissue and hygiene in Iraq in 2023 as the revaluation of the Iraqi dinar gave relief from exchange rate anomalies, skyrocketing prices, infrastructure issues and razor-thin margins. Iraqi consumers meanwhile…