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Middle East

Explore the latest trends, demand drivers and growth opportunitie...

Explore the latest trends, demand drivers and growth opportunities in the Middle East, with in-depth market and data analysis from our in-country field researchers and regional experts.

Country Report

Tobacco in Jordan

Jun 2024

In 2023, tobacco in Jordan has seen growth in current value sales, largely due to consumers shifting from cigarettes to more expensive alternatives. Although cigarette volumes experienced a slight decline as consumers moved towards reduced-risk…

USD 2,450
Country Report

Tobacco in Lebanon

Jun 2024

2023 saw demand for tobacco continue to rise, despite the impact of Lebanon’s ongoing socioeconomic crisis. Cigarettes are seen as an affordable luxury, with the low prices charged for local brand Cedars a crucial factor in the category’s enduring…

USD 2,450
Country Briefing

Income and Expenditure: Bahrain

Jun 2024

Insight into income, wealth and expenditure of consumers and households is vital in helping businesses make strategic decisions with regards to which country (or even which region within a country) to enter, which consumer segment to target, which…

USD 350
Consumer Lifestyle

Consumer Values and Behaviour in United Arab Emirates

Jun 2024

This report visually explores everyday habits and behaviours which reflect consumers' beliefs and values, linking behavioural trends with purchase and consumption habits.

USD 1,475
Country Report

Contact Lenses and Solutions in the United Arab Emirates

Jun 2024

New launches of contact lenses in the United Arab Emirates are starting to emerge, although they are premium versions of leading brands from the likes of Johnson & Johnson’s 1-Day Acuvue and Acuvue Oasys, and Alcon’s Air Optix and Dailies (locally…

USD 1,100
Country Report

Eyewear in the United Arab Emirates

Jun 2024

In 2024, eyewear in the United Arab Emirates is experiencing marginal volume growth but solid value growth. This indicates a further rise in average unit prices across the industry and an increase in premiumisation. The surge in spending in premium…

USD 1,210
Country Report

Spectacles in the United Arab Emirates

Jun 2024

Within spectacles in the United Arab Emirates, spectacle lenses remains the strongest performer. Progressive lenses are increasingly sought after for their smooth transition between vision zones, addressing diverse visual needs. Single vision lenses…

USD 1,100
Country Report

Sunglasses in the United Arab Emirates

Jun 2024

In 2024, travellers from China have fully resumed their activities due to the easing of restrictions in the country, including a return to the United Arab Emirates. This is helping to boost demand for luxury sunglasses in the United Arab Emirates, as…

USD 1,100
Country Report

Tobacco in Qatar

Jun 2024

Falling demand for cigarettes in 2023 meant a forgettable year for tobacco in Qatar. Government efforts to curb tobacco use and the spreading preference among young adults for e-vapour products, the sale of which remains banned, have put huge…

USD 2,450
Consumer Lifestyle

Consumer Values and Behaviour in Saudi Arabia

Jun 2024

This report visually explores everyday habits and behaviours which reflect consumers' beliefs and values, linking behavioural trends with purchase and consumption habits. 

USD 1,475
Consumer Lifestyle

Consumer Lifestyles in Saudi Arabia

Jun 2024

Consumer Lifestyles offers valuable insights into key consumer attitudes and current thinking, and their impact on purchasing and consumption habits; quantifying behaviours, preferences and motivations, and aligning them with broader trends.

USD 1,475
Country Report

Tobacco in Kuwait

Jun 2024

In 2023, Kuwait witnessed a continued tradition of males smoking in public, particularly in cafés. Although volume sales of cigarettes declined, the overall value growth remained positive due to higher product prices. Kuwaiti consumers showed a…

USD 2,450
Country Report

Alcoholic Drinks in Saudi Arabia

Jun 2024

Alcoholic drinks in Saudi Arabia in 2023 continued to be characterised by the fact that alcohol is prohibited by Saudi law. As such, all sales in the category come from non-alcoholic beer. Indeed, Saudi Arabia is one of the top ten markets for…

USD 2,450
Country Report

Beer in Saudi Arabia

Jun 2024

Beer in Saudi Arabia in 2023 remained the only relevant category in alcoholic drinks, as non-alcoholic beer is the only AD product allowed to be consumed in the Kingdom. This is due to the strict laws prohibiting the consumption of alcoholic drinks…

USD 1,195
Consumer Lifestyle

Consumer Lifestyles in the United Arab Emirates

Jun 2024

Consumer Lifestyles offers valuable insights into key consumer attitudes and current thinking, and their impact on purchasing and consumption habits; quantifying behaviours, preferences and motivations, and aligning them with broader trends.

USD 1,475
Country Report

Cigarettes in the United Arab Emirates

Jun 2024

Despite the huge success of e-vapour products and heated tobacco products, cigarettes in the United Arab Emirates continued to record healthy growth in 2023. The smoking tradition is very strong in Arabic culture, and both locals and expatriates…

USD 1,195
Country Report

Cigars, Cigarillos and Smoking Tobacco in the United Arab Emirates

Jun 2024

After cigarettes, pipe tobacco in the United Arab Emirates remains the most popular category in the local industry, which is determined by the historical significance of shisha, the traditional Middle Eastern pipe device. Shisha tobacco comprises the…

USD 1,195
Country Briefing

Income and Expenditure: Jordan

Jun 2024

Insight into income, wealth and expenditure of consumers and households is vital in helping businesses make strategic decisions with regards to which country (or even which region within a country) to enter, which consumer segment to target, which…

USD 350
Country Briefing

Income and Expenditure: Kuwait

Jun 2024

Insight into income, wealth and expenditure of consumers and households is vital in helping businesses make strategic decisions with regards to which country (or even which region within a country) to enter, which consumer segment to target, which…

USD 350
Country Report

Smokeless Tobacco, E-Vapour Products and Heated Tobacco in the United Arab Emirates

Jun 2024

Heated tobacco products in the United Arab Emirates recorded the most impressive growth rates within the local tobacco industry in 2023, followed by e-vapour products. Both tobacco heating devices and heated tobacco recorded double-digit retail…

USD 1,195
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